Hearst Newspapers · 4 hours ago
Writer Producer
3800 Hooper Avenue, Baltimore, MD, 21211, US
Full-time
Onsite
Mid Level
$50K/yr - $55K/yr
3+ years expHearst Newspapers is seeking an innovative and dynamic Commercial/Promo Writer Producer to join their team at WBAL-TV 11, Baltimore's #1 station. The role involves producing and executing commercial projects from concept through completion, while collaborating with clients and creative teams to develop impactful messaging across various platforms.
AdvertisingJournalismMarketingNewsSocial Media
Responsibilities
Collaborate with clients and creative teams to develop project concepts, storyboards, and scripts
Execute commercial productions from pre-production through post-production, including production meetings and coordination of field shoot logistics with internal teams and stakeholders
Develop, write, and edit innovative creative content that strengthens brand identity, increases awareness, and drives engagement and action across all platforms
Maintain clear communication with account executives by sharing production schedules, managing assets, and identifying future production needs
Conceptualize, write, and edit compelling on-air and digital promotional content, including station image campaigns, proof-of-impact creative, social media promotions, and community engagement projects
Ensure quality control standards are met and that all deliverables adhere to technical and brand specifications
Support promotional events and station marketing initiatives as needed, along with other assigned responsibilities
Qualification
Required
Proven expertise in crafting and implementing brand messaging effectively across diverse media platforms
Exceptional writing skills to deliver compelling messaging, ensuring differentiation from competitors and viewer benefit
Strong grasp of design fundamentals, with a keen eye for coloring, typography, and composition
Advanced proficiency in Adobe Creative Suite, including Premiere Pro, After Effects, Photoshop, Canva, and emerging AI programs
Strong project management and client service skills, with a proven ability to manage multiple projects, adapt to varying production styles, and see work through from concept to client approval
Proven ability to deliver high-quality work quickly and accurately, with exceptional attention to detail under tight deadlines
Collaborative team player with a passion for the creative process and effective cross-functional communication
Requires the ability to routinely lift equipment exceeding 30+ lbs
Valid driver's license (hire is contingent on good driving record)
Preferred
3+ years of paid experience in television or commercial production preferred
Equivalent military training from Defense information School (DINFOS) and related military experience will be considered
Benefits
Medical | Dental | Vision
401(k) Matching
Emotional Wellness Support
Paid Time Off
LGBTQ+ Health Services
Additional benefits to meet your and your family's needs
Company
Hearst Newspapers
Hearst Newspapers is the division in charge of Hearst's newspapers, local digital marketing service businesses, and directories.
Founded in 1887New York, New York, USA
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Carson S.
HR Business Partner
Laura Wilson
Director Major Account Partnerships
Recent News
2025-11-20
2025-05-23
2025-04-13
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