Pfizer · 1 day ago
US Vyndamax Regional Marketing Director - Central
Pfizer is a leading biopharmaceutical company, and they are seeking a Regional Marketing Director for Rare Cardiology. The role involves working with internal stakeholders to enhance customer engagement and patient impact while developing marketing strategies and managing cross-functional teams.
BiotechnologyHealth CareMedicalPharmaceuticalPrecision Medicine
Responsibilities
Work with the RD Cross Functional Team and customers to develop plans that enable ATTR- CM suspicion, diagnosis, disease management, and adherence capabilities
Work with the account teams to support customers in identifying: Opportunities (aligned to Rare Cardiology KPI’s, shared goals, and customers’ capabilities) to optimize the patient journey and patient experience across the Multi-disciplinary Team. Enable solutions through insight sharing and co-creating appropriate scalable, “one size fits all” templated resources focused on communication/change management
Core insight generation for the Nation through execution of a robust insight discovery and delivery plan that informs strategy and optimizes execution, leading to improved customer engagement and patient impact
Work cross functionally with Pfizer stakeholders (to include, but not limited to, legal, compliance, HIT, marketing, medical, agencies, and digital) to evolve and develop scalable, modifiable templated resources that support customers and patients to improve communication and education
Establish and maintain organizational processes and guidelines (in partnership with legal/compliance and Opinion Leader Liaison) to ensure a consistent and compliant approach to IDN Opinion Leader and key stakeholder engagement
Sharing of best practices across the Enterprise on the use of ATTR-CM and above brand resources that enable customer initiatives
Support the development and execution of POA’s in partnership with the MG/IDN marketer, and KAM Leadership in line with ATTR-CM Strategies, Goals and KPIs
Demonstrate Subject Matter Expertise
Critical Account Management (project management + change management)
Account organizational governance/decision making/capabilities/stakeholder management
Market environment for organized customers
Responsibilities include management of 3rd party agency for content creation, navigation of content through RC/GCMA process, and budget management
Lead Special Projects
Support ATTR-CM & Vyndamax specific Training- KAD Academy
Support MG/IDN marketer in Ops/Tactical Planning
Support the creation of Patient and Provider Education at a system level
Qualification
Required
Bachelor's Degree
Proven ability to develop insights, strategy, and tactical plans
8+ year's experience in health system/MG/IDN Sales, Account Management or other customer facing role
Prior Project management experience (2+ years)
Strong strategic analytical capability with sound business acumen and customer orientation
Strong strategic thinking and analytical skills to synthesize customer and market insights into prioritized marketing opportunities
Result oriented with effective planning, prioritization, and project management skills
Core marketing capabilities to design marketing strategies and tactics to maximize local opportunities
Knowledge of the healthcare market and its customers
Effectively works with cross functional stakeholders and is capable of being an effective member of the regional team and ROC (Rare Organized Customer Connection)
Strong persuasive interpersonal, communication and leadership skills
Experience presenting to Pfizer's customers within the Healthcare setting
Sound business acumen
Preferred
Prior local and/or in-line marketing experience with strong history of achievement and performance preferred (2+ years)
SixSigma Preferred
Cross functional experience is preferred
Deep understanding of all US healthcare system and IDN /Key Accounts Preferred
Benefits
Participation in Pfizer’s Global Performance Plan with a bonus target of 20.0% of the base salary
Eligibility to participate in our share based long term incentive program
401(k) plan with Pfizer Matching Contributions
Additional Pfizer Retirement Savings Contribution
Paid vacation
Holiday and personal days
Paid caregiver/parental and medical leave
Health benefits to include medical, prescription drug, dental and vision coverage
Company
Pfizer
Pfizer is a biopharmaceutical company that discovers, develops, and delivers medicines and vaccines.
Funding
Current Stage
Public CompanyTotal Funding
$38BKey Investors
Starboard Value
2025-11-21Post Ipo Debt· $6B
2024-10-07Post Ipo Equity· $1B
2023-05-16Post Ipo Debt· $31B
Recent News
2026-01-25
Pharma Letter
2026-01-25
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