iRESTORE · 13 hours ago
Head of Creative & Content Production
Los Angeles, CA
Full-time
Hybrid
Director/Executive
7+ years expiRESTORE is a category leader in FDA-cleared laser hair growth and skincare devices for home use, and they are seeking a Head of Creative & Content Production to lead content production across their media operation. The role focuses on designing and operating an internal production infrastructure, driving high-volume testing for paid ads, and integrating AI into creative workflows.
FitnessHealth Care
Responsibilities
Design and operate iRESTORE’s internal production flywheel to support multiple content streams
Establish clear creative inputs, feedback loops, and iteration cycles to increase speed to market
Translate performance data into creative direction and production priorities to ensure all content aligns with the Product Marketing Triangle (Product, Customer, Market)
Champion Problem Evangelism —articulating customer pain points more clearly than they can themselves
Drive high-volume testing schedules for paid ads, supporting scaling protocols that allow winning content to scale aggressively
Produce high-converting formats including comparison content, studio performance ads, and whitelisting-ready creator content
Enable rapid Viral Hacking on organic channels by adapting trending formats and hooks within very tight windows
Identify Unicorn viral hits from organic feeds to be utilized by the paid team for performance scaling
Own the AI-first production strategy and creative workflows across the content engine
Partner with and/or help stand up a dedicated AI Creative Producer to execute against these workflows
Build agentic workflows using AI tools to increase output and reduce production friction
Implement high-frequency iteration (e.g., Static Swarms) to generate dozens of variations per concept
Integrate AI as a multiplier for ideation, scripting, storyboarding, and scalable video production without the need for constant physical shoots
Drive significant operational efficiencies and cost-per-creative reductions through deep AI adoption
Oversee creative for the homepage, PDPs, and landing pages, balancing aesthetic elevation with conversion performance
Build modular email template systems that allow Managers to self-serve without design bottlenecks while remaining performance-driven
Own and evolve visual identity, motion frameworks, and modular templates to ensure consistency across all touchpoints
Initially own physical product packaging and visual hierarchy, establishing systems to be eventually delegated to a future hire
Lead and develop a high-performing team of designers and AI producers
Maintain a player-coach mentality—personally concepting, scripting, and art-directing creative while building the systems for others to follow
Collaborate across departments to ensure seamless handoffs between organic, paid, and influencer teams
Qualification
Required
7+ years in creative or production roles, with at least 3 years leading teams in a high-growth DTC/ecommerce environment
Proven track record of creating performance marketing content that converts—you understand the data behind why an ad works
Deep video production expertise, with the ability to oversee shoots, direct talent, and ensure quality at volume
AI-native mindset, comfortable with using emerging tools to automate and enhance creative workflows
Pragmatic builder who prefers frameworks and flywheels over perfect briefs and long runways
Preferred
Health, Beauty, or CPG experience is strongly preferred
Benefits
Unlimited PTO
Flexible schedule
Healthcare (medical, dental & vision) fully covered
Gym membership credit – your physical and mental health is super important
Kindle/Audible credits – We really value lifelong learning and personal development
Free iRESTORE Products! (In case you or someone you love is losing hair)
Paid maternity/paternity leave
Hybrid work set-up
Company
iRESTORE
We RESTORE CONFIDENCE Freedom Laser Therapy was founded in 2003 as a laser therapy clinic that used state-of-the-art low-level laser technology to help smokers overcome their addiction in a nicotine-free and pain-free way.
11-50 employees
Funding
Current Stage
Early StageLeadership Team
Kevin Chen
Co-Founder / President
Company data provided by crunchbase