Clio · 1 hour ago
Senior Demand Generation Manager, Enterprise
United States
Full-time
Remote
Senior Level
7+ years expClio is the global leader in legal AI technology, empowering legal professionals and law firms of every size to work smarter, faster, and more securely. We are currently seeking a Senior Demand Generation Manager to join our newly formed Enterprise Marketing team, focused on developing and executing scalable programs to drive pipeline generation and shape a trusted AI-powered LegalTech brand.
Artificial Intelligence (AI)CRMLegalLegal TechSoftware
Responsibilities
Partner with the Senior Director of Enterprise Marketing to develop and execute the comprehensive demand generation strategy for the enterprise segment, directly aligning with Clio’s revenue targets
Build and execute integrated campaigns to drive top-of-funnel awareness and Marketing Qualified Leads (MQLs) from enterprise accounts
Launch and scale Account-Based Marketing (ABM) and intent-based programs targeting key industries and segments within the legal space
Optimize paid, content, and partner marketing channels for longer enterprise sales cycles
Analyze all aspects of the enterprise marketing funnel, identify areas for improvement, and implement strategies to capitalize on these opportunities. Collaborate with Sales and RevOps to measure marketing’s impact and report on performance
Partner closely with the marketing, sales, and revenue operations teams to monitor metrics, gather feedback, and achieve results, adjusting programs as needed to meet goals
Qualification
Required
7+ years of experience in a B2B SaaS, demand generation-focused marketing organization
Proven success in executing enterprise go-to-market (GTM) strategies
Experience managing campaigns for long, complex sales cycles with multiple stakeholders (e.g., legal, IT, procurement, security)
Excellent analytical skills and deep experience measuring data-driven marketing programs
Strong communication, project management, and writing skills, with an ability to translate technical value into business impact
Demonstrated ability to collaborate cross-functionally with Sales, Product, and executive stakeholders
Preferred
Prior experience in LegalTech
A strong understanding of legal or compliance buyer personas, including AMLaw150 and large law firms
Background in marketing AI-enabled platforms or tools
Hands-on experience executing Account-Based Marketing (ABM) strategies
Familiarity with Salesforce and Looker
Benefits
Top-tier health benefits, dental, and vision insurance
Flexible time off policy, with an encouraged 20 days off per year.
EAP benefits for you and household members, including counseling and online resources
401k matching and Child Education Savings
Clioversary recognition program with special acknowledgement at 3, 5, 7, and 10 years
Company
Clio
Clio provides cloud-based legal practice management software, helping law firms manage cases, billing, and client relationships.
1001-5000 employees
Funding
Current Stage
Late StageTotal Funding
$2.14BKey Investors
New Enterprise AssociatesBessemer Venture PartnersActon Capital
2025-11-10Series G· $500M
2025-11-10Debt Financing· $350M
2024-07-23Series F· $900M
Leadership Team
Jack Newton
CEO and Founder
Jonathan Watson
Chief Technology Officer
Recent News
Business Insider
2026-01-23
2026-01-20
Private Capital Journal
2026-01-20
Company data provided by crunchbase