Kenvue · 22 hours ago
Sr. Manager, Category Strategy Rogaine
Kenvue is a company that focuses on everyday care with a heritage rooted in science, offering iconic brands. The Senior Manager, Category Strategy Rogaine plays a critical role within the Global Brand Team by developing and deploying category leadership strategies and managing global retail execution for the Hair category.
LifestylePersonal HealthWellness
Responsibilities
Leads the development of the Global Hair Category Vision and brand leadership stories for deployment across priority markets
Leverages consumer, shopper, and customer insights—along with deep understanding of global Hair brand priorities—to develop category solutions and multi-brand activation opportunities that deliver long-term growth across markets
Partners with regional teams and priority markets to deploy the global Hair category vision and adapt category growth strategies for retailer activation
Serves as the internal authority on the Hair shopper, ensuring their needs are at the center of every corporate decision
Supports the Senior Director, Category Strategy in the activation of category capabilities and development of category strategy playbooks
Serves as the Global Category Strategy lead for the assigned Hair Global Brand Team, ensuring robust integration of shopper, channel, and customer insights into brand strategy and commercial activation plans
Leads global initiatives for the Global Brand Team in key category strategy capabilities, ensuring retailer and market needs are incorporated into innovation planning, brand growth strategies, and go‑to‑market approaches
Leads the development of global retail excellence and shopper toolkits and innovation playbooks. Collaborates with global marketing, insights, R&D, and regional teams to ensure requirements are incorporated and materials are effectively deployed
Qualification
Required
A minimum of a bachelor's degree
A minimum of 5 years of Consumer Products industry experience in Category Management, Retail Strategy, Trade Marketing or CPG Brand Management (Hair/Beauty experience is desired)
Extensive knowledge of retail store operations, structure, strategy, and retail execution tactics
Exceptional Storytelling & Influence: Demonstrated ability to translate complex insights and strategies into compelling, persuasive narratives that inspire alignment and influence stakeholders across all levels of the organization
Thrives in Ambiguity & Builds Structure: Comfortable operating without an established playbook and energized by the opportunity to create new frameworks, processes, and ways of working from the ground up
Up to 15% global or domestic travel
Benefits
Competitive Benefit Package
Paid Company Holidays, Paid Vacation, Volunteer Time & More!
Learning & Development Opportunities
Kenvuer Impact Networks
Company
Kenvue
Kenvue is a consumer health company that delivers personal health solutions.
Funding
Current Stage
Public CompanyTotal Funding
$3.65BKey Investors
Third PointStarboard Value
2025-11-03Acquired
2025-04-25Post Ipo Equity
2024-10-21Post Ipo Equity
Leadership Team
Recent News
Hindu Business Line
2026-01-22
Benzinga.com
2026-01-20
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