Manulife · 18 hours ago
Director, Longer.Healthier.Better Advisor Network
Manulife is a leading international financial services provider, helping people make decisions easier and lives better. The Director will lead a strategic initiative to design, build, and scale a platform of affiliated advisors, focusing on recruitment, storytelling, and operational excellence to enhance customer experiences.
FinanceFinancial ExchangesFinancial Services
Responsibilities
Develop and execute strategies for building and scaling the affiliated advisor platform
Translate business objectives into actionable plans with clear milestones and measurable outcomes
Influence priorities and resource allocation across Distribution, Product, Operations, Technology, and Marketing
Driving awareness of the platform; telling the story and recruiting agents
Execute phased recruitment plans for MVP and scale-up, ensuring diversity and quality of the agent cohort
Define admission standards based on production quality, persistency, and mission alignment
Operationalize lead framework across multiple channels (site, partner leads, events, paid media)
Establish routing rules and quality metrics; maintain dashboards for lead throughput and conversion
Implement tiered compensation structure aligned with performance standards
Integrate recognition programs and differentiate benefits for top performers; monitor ROI and retention
Stand up sales desk operations, including staffing, scripts, and knowledge base
Complete end-to-end service blueprint from certification through in-force; integrate digital tools for streamlined agent interactions
Drive onboarding and conversion of BGAs/IMOs/LOAs; set explicit conversion goals and track progress
Conduct quarterly business reviews and publish outcomes to the shared scoreboard
Design and manage certification programs, including curriculum development and LMS operations
Monitor completion rates, post-training conversion, and persistency metrics; publish results to dashboards
Maintain public scoreboards for certification, lead performance, and partner outcomes
Lead variance analysis and corrective actions; provide insights to senior leadership for decision-making
Manage budget for running the network, including events, meetings, and related operational expenses
Qualification
Required
Strategic leadership experience in program design and execution
Ability to translate business objectives into actionable plans with clear milestones and measurable outcomes
Experience influencing priorities and resource allocation across Distribution, Product, Operations, Technology, and Marketing
Experience in driving awareness of platforms and recruiting agents
Ability to execute phased recruitment plans ensuring diversity and quality of the agent cohort
Experience defining admission standards based on production quality, persistency, and mission alignment
Operational experience in lead generation and routing across multiple channels
Ability to establish routing rules and quality metrics; maintain dashboards for lead throughput and conversion
Experience implementing tiered compensation structures aligned with performance standards
Ability to integrate recognition programs and differentiate benefits for top performers
Experience in managing budget oversight for network operations, events, and meetings
Experience in designing and managing certification programs, including curriculum development and LMS operations
Ability to monitor completion rates, post-training conversion, and persistency metrics
Experience in maintaining public scoreboards for certification, lead performance, and partner outcomes
Ability to lead variance analysis and corrective actions; provide insights to senior leadership for decision-making
Benefits
Health, dental, mental health, vision, short- and long-term disability, life and AD&D insurance coverage
Adoption/surrogacy and wellness benefits
Employee/family assistance plans
Various retirement savings plans (including pension/401(k) savings plans and a global share ownership plan with employer matching contributions)
Financial education and counseling resources
Up to 11 paid holidays
3 personal days
150 hours of vacation
40 hours of sick time (or more where required by law)
Company
Manulife
Manulife is a leading international financial services group that helps people make their decisions easier and lives better.
Funding
Current Stage
Public CompanyTotal Funding
$3.31B2025-12-02Post Ipo Debt· $1B
2024-06-11Post Ipo Debt· $363.5M
2023-03-07Post Ipo Debt· $1.2B
Recent News
2026-01-21
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