Manager, Digital Marketing (Contract) jobs in United States
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Botrista, Inc. · 14 hours ago

Manager, Digital Marketing (Contract)

positionUnited States
timeFull-time, Contract
remoteRemote
seniorityMid, Senior Level
money$35/hr - $45/hr
date4+ years exp

Botrista, Inc. is seeking a Manager for Digital Marketing on a contract basis to build and scale their digital acquisition engine. The role focuses on generating qualified inbound leads through performance marketing, SEO, and conversion optimization while collaborating with cross-functional teams.

B2BCoffeeConsumerRecipesRestaurantsRetailRoboticsTeaTrading Platform
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H1B Sponsor Likelynote

Responsibilities

You will be responsible for building and scaling Botrista’s digital acquisition engine across paid social, search, and SEO, with a focus on generating qualified inbound leads for our sales team
Own Meta lead generation campaigns (Facebook/Instagram)
Build, optimize, and scale paid acquisition across Meta and Google
Create and iterate on audiences, ad sets, creative, and landing page flows
Improve lead quality and cost per lead
Monitor daily campaign performance and make adjustments without hand-holding
Own SEO strategy and implementation across botrista.com
Improve organic traffic and inbound lead volume
Conduct keyword research, competitor analysis, and content strategy
Optimize site structure, page speed, metadata, and on-page SEO
Identify opportunities for new landing pages targeting restaurant owners and operators
Build and test landing pages optimized for lead capture
Run A/B tests across creative, copy, forms, and targeting
Improve conversion rates at every stage of the funnel
Partner with Sales to ensure lead quality
Work with Product/Brand teams as needed for messaging and creative assets
Develop a clean feedback loop with SDRs/AEs so paid campaigns evolve fast
Set the weekly/monthly experimentation plan
Establish baselines, targets, and channel priorities
Identify new channels worth testing over time

Qualification

Digital marketing experienceMeta lead generationSEO strategyGoogle Search campaignsAnalytics skillsLanding page optimizationTargeting SMB audiencesIndependent work

Required

4+ years of hands-on digital marketing experience
Proven success running Meta lead gen campaigns (must)
Experience with SEO strategy and implementation (must)
Comfortable running Google Search campaigns
Strong in analytics: interpreting data, spotting trends, making decisions
Experience creating or optimizing landing pages (Webflow, Wordpress, Unbounce, etc.)
Able to work independently — low ego, high ownership

Preferred

Bonus: experience targeting SMB, restaurant, or franchise audiences

Company

Botrista, Inc.

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Botrista enables partners to easily serve an array of vibrant drinks in order to tackle dynamic consumer trends.
dateFounded in 2017
location
San Francisco, California, USA
people-size51-200 employees
web-link
https://www.botrista.com/

H1B Sponsorship

Botrista, Inc. has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2024 (1)
2023 (3)
2021 (7)
2020 (1)

Funding

Current Stage
Growth Stage
Total Funding
$132.49M
Key Investors
Jollibee Food
2025-05-23Series C· $6.74M
2024-07-16Series C· $65M
2022-10-06Series B· $38M

Leadership Team

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Paul Chen
Co-Founder and Chief Product Officer
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Daniel Garblik
Advisor
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Recent News

Hiveventures Portfolio
2025-09-23
Nasdaq
Botrista Closes $10M Series A to Make Craft Beverages More Accessible Via Robotic Automation
2025-09-01
Foodland Ventures Portfolio
2025-08-24
Company data provided by crunchbase