Kenect · 8 hours ago
Revenue Operations Analyst
Pleasant Grove, UT
Full-time
Onsite
Mid, Senior Level
3+ years expKenect is a leading AI-powered texting and reputation management platform that helps companies streamline communication and drive revenue. The Revenue Operations Analyst will be responsible for managing the HubSpot marketing platform and various marketing tools to ensure efficient lead capture and workflow optimization, working closely with Marketing, Sales, and RevOps teams.
Information TechnologyMessagingSoftware
Responsibilities
Serve as the primary administrator and subject matter expert for HubSpot and the top-of-funnel tool stack (sales engagement platform, calendaring tools, routing tools, data cleansing tools, form/landing page infrastructure, etc.)
Design, build, and maintain lifecycle programs including email nurtures, trigger-based workflows, lead scoring, and routing from first touch through lead qualification and then handoff to Sales
Own and optimize lead capture: landing pages, forms, tracking/UTMs, and campaign structure to ensure accurate attribution and clean handoffs into our CRM (Salesforce)
Configure and maintain integrations between HubSpot, Salesforce, and other GTM systems; proactively monitor and resolve data sync issues, routing gaps, and duplicate record problems
Build and maintain dashboards and reports that surface key funnel metrics (lead volume, speed-to-lead, show rates, conversion rates, pipeline created) for Marketing, Sales, and RevOps leaders
Partner with demand generation to plan and execute experiments (A/B tests on campaigns, sequences, send times, routes), then translate learnings into scalable workflows and playbooks
Partner with Sales and Marketing leadership on targeted campaigns, including data cleansing, data import, and lead assignment
Support Sales automation by building and maintaining SEP sequences, task queues, and routing logic that align with marketing programs and SLAs
Document processes, workflows, and data flows; train and support Marketing and Sales teams on system usage, best practices, and new features
Collaborate with Salesforce Admins and RevOps on definitions (MQL, SAL, stages) and ensure process or schema changes are reflected correctly across HubSpot and Salesforce
Qualification
Required
3–5+ years of hands-on experience in Marketing Operations or marketing automation for a B2B company, with deep ownership of HubSpot (or a similar MAP) in a production environment
Strong HubSpot expertise across workflows, lists, lead scoring, email, forms, landing pages, and reporting; able to design end-to-end lifecycle programs rather than just individual campaigns
Solid understanding of the B2B funnel and GTM motions (inbound, outbound, SDR/AE handoff), with demonstrated experience improving top-of-funnel metrics such as speed-to-lead, show rate, and lead-to-opportunity conversion
Experience integrating a MAP with Salesforce, plus a working understanding of the Salesforce data model (objects, fields, campaigns, reports); comfortable partnering closely with Salesforce Admins to debug issues
Familiarity with sales engagement tools (e.g., Outreach, Salesloft), scheduling/routing tools (e.g., Calendly, Chili Piper), and how they should connect into the lead flow
Strong data management skills: segmentation, normalization, de-duplication, enrichment, and governance; highly competent in Excel/Sheets and comfortable manipulating large datasets
Analytical and experiment-driven mindset: able to translate data into insights, propose tests, and then operationalize changes in the systems
Clear, concise communicator who can explain complex workflows to non-technical stakeholders and drive alignment across Marketing, Sales, and RevOps
Preferred
Salesforce Admin experience (certified or equivalent) including building flows/automation, managing fields and page layouts, and working with profiles/permission sets
Benefits
Health, Dental, Vision, Life & Disability Insurance
Your birthday is a paid day off
Onsite gym
Breakroom full of snacks and drinks
Convenient location next to freeway entrance/exit
Company
Kenect
Kenect is a messaging platform that connects businesses with consumers.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
$1.31MKey Investors
PSG Equity
2021-04-20Series Unknown
2020-03-26Seed· $1M
2019-10-03Debt Financing· $0.3M
Leadership Team
Jeff Jones
President & COO
Bradford Rees
Vice President of Finance and Operations
Recent News
2025-10-09
Destination CRM
2025-09-24
2025-09-22
Company data provided by crunchbase