L'Oréal · 3 hours ago
Director, Retail Media, Consumer Products Division
New York, NY
Full-time
Hybrid
Director/Executive
$138K/yr - $201K/yr
8+ years expL'Oréal is a leading global beauty company, and they are seeking a Director of Retail Media in their Consumer Products Division. This role focuses on strategic planning, measurement and analytics, and budget management for retail media channels across various platforms.
BeautyConsumer GoodsCosmetics
Responsibilities
Lead Brand Strategic Planning in partnership with brand media teams and, and lead the planning process across all customers for division’s brand portfolio
Work closely with marketing and commercial teams to ensure comprehensive briefing of brand short-term and long-term goals
Liaise with brand media leads to help deliver annual channel mix recommendation and quarterly tactical plans
Collaborate with audience strategist to leverage 1P data for more efficient consumer targeting, collaborating with CDMO on any strategic clean room opportunities
Focus on innovation and first to market opportunities
Support CDMO and division on JBP conversations with partners
Lead Retail Media Measurement and Insights Program
Support the formulation and roll out of the media learning agenda
Liaise closely with HOK teams to produce monthly reports with strong takeaways and actionable considerations
Proactively work with all relevant insights tools to share data that can impact go to market strategy
Coordinate closely with division’s measurement lead to roll out annual MMM research project, including briefing with cross functional teams to understand business questions, and to report annually on media’s contribution to incremental sales
Facilitate conversations with commercial teams and measurement lead on any commercial constraints that might impact company wide planning tools
Lead Retail Media Budget Management in partnership with Brand Media teams
Work closely with finance and brand controllers to manage Pure Media spends in P&L
Liaise closely with leadership on approving monthly roll up of budgets
Qualification
Required
Bachelor of Arts or Science in related fields
8-10 years of relevant industry experience
Brand, retailer, or digital agency experience a plus
Commercial experience a plus
Beauty industry experience a plus
The candidate must be comfortable with large data sets and have advanced analytical skills for deep analysis of search trends, campaign performance, competitive analysis, and an understanding of KPI optimization opportunities
The candidate must be someone who loves data, shows curiosity about the 'why', is hungry to learn, and is naturally inquisitive
Must be able to present complex material to a diverse group of marketers and stakeholders in both written and verbal form
Ability to interact and present to all levels of the organization, including top management, sometimes taking complex concepts and distilling it down into simple prose
Ability to work in a fast-paced environment and cross-functionally between Ecommerce, marketing, CRM, agency of record, global and corporate teams to help ensure maximum performance of campaigns
Strong understanding of advertising products; retailer offerings & media landscape
Clear understanding of each eRetailers O+O journey & can influence how/where media can impact customer and consumer goals
Benefits
Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan)
Hybrid Work Policy (3 Days in Office, 2 Days Work from Home)
Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!)
Access to Company Perks (VIP Access to L’Oréal’s Internal Shop for Discounted Products, Monthly Mobile Allowance)
Learning & Development Opportunities (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!)
Employee Resource Groups (Think Tanks and Innovation Squads)
Access to Mental Health & Wellness Programs
Company
L'Oréal
No.1 Beauty Group Worldwide. No.1 most innovative company in Europe (Fortune's ranking).
10001+ employees
H1B Sponsorship
L'Oréal has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (2)
2024 (1)
2023 (6)
2022 (1)
2021 (3)
2020 (2)
Funding
Current Stage
Late StageLeadership Team
David Greenberg
CEO L’Oréal USA and President, North America Zone
Haley Cohen
Chief of Staff to the CEO of L’Oréal USA
Recent News
2025-11-14
2025-11-03
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2025-11-01
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