Click Here Digital · 1 day ago
Social Media Analyst
Baton Rouge, LA
Full-time
Onsite
Entry, Mid Level
2+ years expClick Here Digital is seeking a dynamic Social Media Analyst to manage a diverse portfolio of social media accounts. The role involves building paid social campaigns, managing budgets, conducting audits, and analyzing performance metrics to drive social media success.
AdvertisingDigital MarketingSEMSEO
Responsibilities
Build paid social campaigns across various channels that align with client(s) overarching goals and strategy
Budget management of social media campaigns; following pacing protocols set
Verify that every campaign and ad meets the highest standards and follow the appropriate compliance guidelines
Maintain a high attention to ad copy, logos, graphics, budget, and scope of work
Conduct thorough audits for all clients, ensuring ads are accurately sent to the correct VDPs on client feeds
Demonstrate a deep understanding of inventory feeds and utilization
Analyze and report on a variety of performance metrics in Ads Manager and Google Analytics
Develop analytical skills and complete mid-month and end-of-month reporting to highlight campaign performance
Develop a thorough knowledge of automotive compliance standards, ensuring all activities align with industry regulations
Log activities regarding updates to accounts throughout the month
Utilize basic Photoshop/Canva skills to modify logos and images, ensuring visually appealing and on-brand content
Keep a vigilant eye on all review platforms, managing positive and negative reviews to safeguard clients' online reputation
Stay up to date on shifts in the automotive industry, Social Media trends, and best practices, presenting innovative advertising types and strategies to benefit our clients
Conduct A/B testing to enhance social media strategies continually
Maintain Google Analytics Certification and Meta Certifications
Engage in Facebook Blueprint courses to stay updated on policies and trends
Qualification
Required
2-3 years experience in Facebook Ads Manager
Experience in platforms such as Photoshop, Canva, Google Analytics, etc
Strong understanding of digital marketing best practices
Exceptional written and verbal communication skills, with the ability to articulate complex ideas clearly and concisely
Ability to work independently and collaboratively in a fast-paced, deadline-driven environment
High attention to detail with the ability to manage multiple projects simultaneously
Proficient in Microsoft Office/Google Workspace (Docs, Sheets, Slides, GMail, GChat)
Preferred
Bachelor's Degree in Marketing, Mass Communications, Business, Digital Advertising or equivalent experience
Experience in LinkedIn, Tiktok, Twitter Ad Management
Meta Blueprint Certified in Media Buying or Media Planning
Experience in automotive, medical, legal and/or e-commerce verticals
Agency experience
Paid Media Experience (Search or Display), a plus
Company
Click Here Digital
The Click Digital Agency provides website design, SEO, SEM, social media, video advertising, graphic design, and digital marketing services.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
unknown2021-10-20Private Equity
Leadership Team
Bo White
Founder & CEO
Rashaad Randall, MSIS
Chief Technology Officer
Recent News
24-7 Press Release Newswire
2022-06-10
Company data provided by crunchbase