Concordia Publishing House · 11 hours ago
Lead Generation & Growth Marketing Specialist
Concordia Publishing House is a Lutheran Church - Missouri Synod Organization seeking a Lead Generation & Growth Marketing Specialist. This role involves designing and executing multichannel campaigns that expand the organization's reach and strengthen customer engagement, ultimately supporting the mission of the Church.
BooksEducationPublishing
Responsibilities
Design and execute integrated lead generation campaigns across email, paid search, social, website, and print
Identify key audience segments and tailor messaging to each group
Partner with creative teams to build conversion-optimized landing pages, ad content, and email signups
Collaborate with product marketers to support new releases and ministry-specific needs
Report on campaign performance and adjusting tactics to maximize impact
Conduct A/B tests and analyze results to refine marketing strategies
Research opportunities, evaluate ROI, and recommend data-driven improvements
Qualification
Required
Bachelor's degree in marketing, business, communications, or related field
1+ year of marketing experience (digital preferred)
Strong communication, creativity, and analytical skills
Experience with HubSpot or similar marketing automation tools
Ability to research, problem-solve, and adapt quickly
Preferred
Familiarity with Adobe Creative Suite
Knowledge of CPH products and LCMS culture
Benefits
Health
Dental
Vision
Retirement match
Generous PTO
Employee events
On-site cafeteria
Wellness activities
More
Company
Concordia Publishing House
CPH is hiring! Visit cph.org/jobs to apply. Concordia Publishing House is the publishing arm of The Lutheran Church—Missouri Synod.
Funding
Current Stage
Growth StageRecent News
2024-02-03
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