Plona Partners · 5 hours ago
Email Marketing Specialist
Plona Partners is an AmLaw200 firm seeking an Email Marketing Specialist to manage and execute email campaigns and client communications. The role involves supporting internal teams, ensuring compliance with brand standards, and analyzing engagement metrics to provide insights for stakeholders.
Staffing & Recruiting
Responsibilities
Email Execution: Serve as key resource to format, QA, and send all email campaigns and client communications—event invites, client updates, and internal communications, working with other team members to do so as appropriate
Team Enablement: Support the existing network of internal “super users” across the firm; communicate and enforce set standards and processes
Approval & QA: Review, edit, and approve emails prepared by super users, ensuring brand, tone, and technical compliance
Platform Stewardship: Stay on top of platform releases and updates; work with Manager to communicate major changes and their impact to the broader team
Analytics & Reporting: Work with Manager on email reporting and engagement metrics; translating the data into insights stakeholders actually care about
Special Projects: Provide support for strategic email-related initiatives—whether it's template redesign, A/B testing frameworks, mailing list redevelopments, or platform integrations
Qualification
Required
Bachelor's degree in marketing, business administration, communications, computer science or related field; or equivalent combination of education and experience
Three or more years of experience in marketing, business development, technology, and/or project management
Excellent project management skills and demonstrated ability to organize and prioritize workload and consistently meet deadlines in a fast-paced environment
Experience with CRM systems and email marketing platforms, required, with preference for Vuture and Dealcloud
Preferred
Experience in a professional services firm and certification or continuing education credits in project management are preferred
Experience with ChatGPT, Claude, Microsoft Copilot, or other AI tools a plus
Company
Plona Partners
Plona Partners is a boutique legal recruiting firm privileged to be positioned with one of the most high-quality, diverse, and specialized talent networks in the world of law.
Funding
Current Stage
Early StageCompany data provided by crunchbase