Vice President, Director, Account Planning jobs in United States
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Digitas Health · 5 hours ago

Vice President, Director, Account Planning

positionPhiladelphia, PA
timeFull-time
remoteHybrid
seniorityDirector/Executive
money$129K/yr - $186K/yr
date8+ years exp

Digitas Health is a global connected-health agency specializing in marketing for health brands. The VP, Director of Account Planning will focus on uncovering insights to build brand strategy, collaborating with clients and partners to identify growth opportunities and assess brand performance.

Health CareMedical

Responsibilities

Developing insights to unlock brand opportunities through research, analysis and strategic thinking
Creating briefs and delivering briefings that inform and inspire creativity
Collaborating with clients and partners to identify brand growth opportunities and solve consumer/customer challenges
Assessing brand and creative performance through primary and secondary research along with data analytics
Develop and lead creative and strategic workshops and brainstorming sessions
Design and execution of qualitative and quantitative market research
Relevant trend tracking and creation of agency point-of-view
Support business development/account growth strategies
Manage direct report and support cross-strategy partners
Apply and optimize agency strategy tools and frameworks
Build productive collaboration that enables successful teamwork

Qualification

Brand strategyQualitative researchQuantitative researchConsumer insightsCommunication skillsAnalytical skillsCollaborationWriting skills

Required

At least 8 years' experience working in marketing and/or strategic services organizations – e.g., general advertising agency account planning group; marketing consultancy, management consulting firm; brand strategy firm
At least 5 years' experience supporting a pharma brand
Brand strategy experience on large, complex franchise brands or brand portfolios
Qualitative and quantitative research experience and expertise
Proven skills in uncovering and implementing consumer/customer insights
Exceptional writing, communication and influence skills
Ability to work independently and collaboratively across large, multi-functional teams

Benefits

Medical coverage
Dental
Vision
Disability
401k
Paid time off

Company

Digitas Health

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Digitas Health is connected, for good.
dateFounded in 1990
location
Philadelphia, Pennsylvania, USA
people-size501-1000 employees
web-link
http://www.digitashealth.com

Funding

Current Stage
Late Stage

Leadership Team

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Brian Lefkowitz
Chief Creative Officer
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Diann Hamilton
Chief Planning Officer
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Recent News

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Reddit Highlights Opportunity for Healthcare Brands
2025-09-12
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Digitas Health Appoints Craig Romanok as Chief Commercial Officer to Drive Strategic Growth and Commercial Excellence
2025-06-23
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Publicis Health Names New Executive Leadership at Digitas Health
2025-01-28
Company data provided by crunchbase