Brand Designer jobs in United States
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OpenAI · 9 hours ago

Brand Designer

OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. They are seeking a Brand Designer to define, evolve, and execute OpenAI’s visual identity across brand, marketing, and product-led storytelling environments.

Agentic AIArtificial Intelligence (AI)Foundational AIGenerative AIMachine LearningNatural Language ProcessingSaaS
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Growth Opportunities

Responsibilities

Extend product design into brand expression through leading the design of marketing and communication materials that reflect the evolving product UI
Create cohesive systems for web, animation, print, and OOH campaigns that maintain fidelity to the product’s experience
Develop and maintain expressive UI systems by building, documenting, and evolving a shared set of design principles and components that connect brand and product
Ensure updates to the product interface are mirrored in marketing and creative materials through clear, scalable guidelines
Collaborate with cross-functional partners by working closely with product design, marketing, motion, and creative teams to ensure consistency and continuity across all visual outputs
Partner with producers, engineers, and brand designers to extend the product identity into new mediums
Drive visibility and alignment by championing the importance of a unified product expression across the company
Present frameworks, updates, and guidelines that help XFN partners apply the system effectively and maintain visual cohesion
Own how the product shows up by guiding how OpenAI’s products are represented across key channels, including web, campaigns, OOH, print, and video
Establish scalable templates, systems, and visual standards that enable other teams to move quickly while staying on brand
Contribute to brand system evolution by collaborating with brand leadership to evolve OpenAI’s core visual language
Explore expressive ways to communicate the personality of our products through typography, color, motion, and layout
Design and execute brand assets by creating high-quality visual work for campaigns, launches, and ongoing marketing initiatives
Maintain a high bar for craft, clarity, and consistency across all deliverables
Steward brand identity and quality by upholding and apply brand guidelines across internal and external-facing work
Ensure visual consistency and quality across all touch points
Support brand operations and scale by contributing to brand documentation, toolkits, and internal resources
Provide feedback, creative direction, and design support to help teams work efficiently and on brand

Qualification

Design systemsBrand identityVisual languageMotion designTypographyCollaborationInnovative thinkingAesthetic appreciationDetail-orientedAdaptability

Required

4+ years of experience in creating comprehensive design systems across various touch points, including communications, marketing, and product design
Skills in design areas such as motion, illustration, typography, writing for design, photography, and data information visualization
Ability to create brand systems, behaviors, and design solutions with a high level of craftsmanship
Innovative design thinking across a range of communication and marketing touch points
Ability to work collaboratively, balancing the needs of stakeholders and simplifying complex ideas into compelling concepts
Deep appreciation for aesthetics, user experience, and the ethical aspects of design in AI
Adaptable, quick learner, comfortable in a fast-paced, ambiguous environment
Detail-oriented work, from concept to final output
Enjoy collaborating with creatives, researchers, product managers, product marketers, and engineers to serve a global audience

Company

OpenAI is an AI research and deployment company that develops advanced AI models, including ChatGPT. It is a sub-organization of OpenAI Foundation.

Funding

Current Stage
Growth Stage
Total Funding
$79B
Key Investors
The Walt Disney CompanySoftBankThrive Capital
2025-12-11Corporate Round· $1B
2025-10-02Secondary Market· $6.6B
2025-03-31Series Unknown· $40B

Leadership Team

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Fidji Simo
CEO, Applications
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Sam Altman
CEO & Co-Founder
Company data provided by crunchbase