Senior Product Sales Manager jobs in United States
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Bob Evans Farms, Inc. · 13 hours ago

Senior Product Sales Manager

Bob Evans Farms, Inc. has been delivering delicious, quick-to-table, farm-inspired food for over 75 years. They are seeking a Senior Product Sales Manager to lead omni-channel sales growth for their product portfolio, focusing on revenue and profit objectives through strategic planning and cross-functional collaboration.

Restaurants

Responsibilities

Lead the development and evolution of omni-channel sales strategies aligned with corporate growth objectives
Translate consumer, category, competitor, and customer insights into actionable sales and trade plans
Serve as a senior advisor in annual business planning, guiding field sales teams and influencing executive-level decisions
Partner with Brand Marketing, Revenue Management, Demand Planning, and Category Management to commercialize innovation and optimize product lifecycle performance
Champion cross-functional initiatives that drive merchandising, distribution, and promotional excellence
Oversee execution of new product launches and strategic reviews across retail channels
Design and implement customer-specific programs that align with brand priorities and deliver measurable ROI
Lead the development of the 4P’s (Product, Price, Promotion, Placement) strategy and performance review cadence
Drive the creation of advanced forecasting models and promotional plans using syndicated data and predictive tools
Identify growth opportunities through rigorous analysis of qualitative and quantitative data
Deliver executive-level reporting and insights to inform strategic decisions
Lead strategic projects that introduce new sales platforms and go-to-market innovations
Identify and implement process improvements that enhance productivity, agility, and speed to insight
Serve as a thought leader and internal expert for assigned product portfolio

Qualification

Sales Strategy DevelopmentData AnalysisCross-Functional LeadershipBusiness AnalyticsTrade PlanningExcel ProficiencyBusiness Acumen

Required

Bachelor's Degree, or equivalent education, training, and/ or experience in Business Analytics, Finance, Marketing, Supply Chain, or related field required
5-7 years' experience in sales, marketing, or Preferably in a CPG retail environment
Proven track record of leading cross functional teams and driving strategic sales initiatives
Advanced proficiency in Excel and syndicated data tools (IRI, Nielsen, Consumer Panel)
Strong business acumen with ability to influence across levels and function

Preferred

Experience with trade planning platforms such as Demantra preferred

Company

Bob Evans Farms, Inc.

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Bob Evans Farms delivers quick-to-table, farm-inspired food that makes mealtime a little bit easier and a lot more delicious.

Funding

Current Stage
Public Company
Total Funding
unknown
2017-09-19Acquired
1978-01-13IPO

Leadership Team

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Mark Delahanty
President and CEO
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Mike Townsley
CEO and President
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Company data provided by crunchbase