Goodway Group · 15 hours ago
Trading Solutions Analyst
United States
Full-time
Remote
New Grad, Entry LevelGoodway Group is an independent and remote-first media and marketing services firm with a 90+ year history. They are seeking a Trading Solutions Analyst to collaborate on media optimization, monitor campaign performance, and provide client support.
AdvertisingInternet
Responsibilities
Collaborate with other team members to make media optimization recommendations across channels and DSPs, delivering a cohesive consumer experience and optimizing outcomes
Work closely with Trading Solutions Coordinator to monitor overall campaign delivery and provide optimization recommendations
Act as a trusted advisor to all parties communicating and collaborating effectively
Support the team in coordinating and organizing assets, materials, and documentation related to digital media campaigns
Assist in tracking and reporting key performance metrics to assess campaign effectiveness and identify areas for improvement
Monitor campaign performance and compile data for analysis, providing insights and recommendations for optimization
Present recommendations to Sr. Trading Consultant and/or clients
Assist in QA and auditing of campaigns
Conduct competitive research and stay updated on industry trends to contribute ideas and suggestions for campaign enhancements
Take on a small portfolio of accounts to provide training, office hours, and support for smaller clients
Help gather data to support campaign targeting and optimization efforts
Help with the setup and maintenance of digital advertising accounts and campaigns, including ad creation, keyword research, and audience targeting
Support the placement and monitoring of pixels and trafficking of creative assets
Build an understanding of all necessary systems and platforms within each channel, as well as specific to Goodway (Sigma, G90, etc.)
Be resourceful when faced with new systems/platforms or constraints by asking clarifying questions, and providing workaround solutions, as necessary
Balance and prioritize requests based on priority and complexity
Qualification
Required
A bachelor's degree in marketing, advertising, communications, or a related field is preferred
Basic understanding of digital marketing principles and concepts
Strong analytical skills and the ability to interpret data to draw meaningful insights
Excellent organizational skills and attention to detail to effectively manage multiple tasks and deadlines
Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and Google Workspace
Strong written and verbal communication skills
Strong desire to work directly with clients
A proactive and self-motivated attitude, with the ability to work both independently and collaboratively within a team
Enthusiasm for learning and staying up to date with industry trends and advancements in digital marketing
Preferred
Familiarity with The Trade Desk and other digital advertising platforms, such as Google Ads and social media advertising platforms, is a plus
Company
Goodway Group
90+ years of marketing innovation. Empowering clients to trailblaze through the digital frontier.
Founded in 1929
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
Jay Friedman
President
Recent News
2026-01-20
2025-11-15
2025-11-14
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