The University of Georgia · 22 hours ago
Assistant Director for Communications, Office of the Vice President for Student Affairs
The University of Georgia is the state’s flagship university, committed to higher education and ranked among the top 20 public universities. The Assistant Director for Communications will execute and support division-wide communications and marketing initiatives, focusing on copywriting, editorial oversight, and message development to enhance the visibility and effectiveness of Student Affairs programs.
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Responsibilities
Draft, edit, and proofread high-visibility written content including division-wide announcements, executive correspondence, newsletters, web content, marketing copy, talking points, reports, and presentations
Translate complex information, policies, and initiatives into clear, accessible messaging for various audiences, including students, staff, campus partners, and external stakeholders
Serve as an editorial reviewer for OVPSA communications, providing quality control and consistency across written deliverables
Ensure alignment of divisional communications with institutional brand standards, messaging frameworks, and accessibility requirements
Coordinate the Division’s email marketing strategy and initiatives, and support and guide departmental email marketing strategies and initiatives
Continuously analyze the return on investment (ROI) of marketing strategies through data/trends that are in turn implemented to landing pages, websites, marketing copy, UX and funnels designed to increase engagement
Serve as a primary point of contact for Student Affairs departments seeking communications and marketing support
Consult with departments to assess needs, define project scope, establish timelines, and recommend appropriate communications strategies and tactics
Manage and coordinate multiple concurrent projects across units, ensuring high-quality deliverables, on-time completion, and alignment with strategic priorities
Provide consultative guidance to departments on messaging, content needs, and communications best practices
Foster collaborative relationships across the division to strengthen consistency, efficiency, and impact of communications efforts
Support the Assistant to the Vice President for Student Affairs in implementing divisional communications and marketing priorities
Translate divisional goals and initiatives into coordinated communications plans and project workflows
Identify opportunities to improve processes, tools, and approaches used to deliver communications across the division
Monitor trends and emerging practices in higher education communications and recommend enhancements to improve effectiveness and reach
Coordinate messaging for major initiatives or time-sensitive issues at the direction of the Assistant to the Vice President for Student Affairs
Manage workflow, project tracking, and prioritization for communications initiatives managed through the OVPSA
Directly supervise and mentor a team of student employees who support divisional communications efforts, with a primary focus on social media management and digital engagement
Establish and oversee content calendars, posting guidelines, and approval workflows for division-level social media accounts
Collaborate with campus partners (e.g., Marketing & Communications) to coordinate efforts and leverage shared resources
Participate in divisional and university committees, initiatives, and professional development activities
Qualification
Required
Bachelor's degree in a related field or equivalent and 5 years of professional experience
Preferred
Five (5) or more years of related professional experience
Experience working in higher education or a complex organizational environment
Experience supporting executive or senior leadership communications
Supervisory or team leadership experience
Benefits
Retirement Plan TRS or ORP
Benefits Eligible
Company
The University of Georgia
The University of Georgia, a land-grant and sea-grant university with state-wide commitments and responsibilities, is the state's flagship institution of higher education.
Funding
Current Stage
Late StageLeadership Team
Recent News
Alfred P. Sloan Foundation
2023-10-27
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