Kraken · 8 hours ago
Sr. Experiential & Events Specialist (VIP Events)
Kraken is a mission-focused company rooted in crypto values, seeking a Sr. Experiential & Events Specialist to lead the strategy, planning, and execution of high-touch VIP client events. The role involves collaborating with various teams to ensure VIP engagements align with Kraken's brand and business objectives while delivering exceptional experiences.
BitcoinBlockchainCryptocurrencyEthereum
Responsibilities
Partner with the Head of Experiences & Events and senior leadership to define, evolve, and execute Kraken’s VIP events and experiences strategy across in-person and virtual
Develop and manage exclusive, high-touch VIP events, such as executive dinners, private client experiences, premium hospitality programs, and invite-only activations
Logistics and execution for VIP participation at conferences, sponsored events, and brand partnerships, ensuring a white-glove experience from invitation through follow-up
Align Kraken’s business priorities, key messages, and relationship goals across all VIP experiences and engagements
Coordinate pre-event outreach, guest list management, invitations, and personalized communications, as well as on-site hosting and post-event follow-up
Collaborate with Marketing, Brand, Creative, and Managed Accounts teams to develop bespoke event assets, run-of-show materials, and tailored client communications
Direct and manage premium hospitality programs, including travel, accommodations, gifting, access credentials, and concierge-level on-site support
Support the creation of post-event content and internal recaps to extend the impact of VIP experiences across internal and external channels
Assist in the creative development of VIP event concepts, including branding, agenda curation, venue sourcing, and experience design
Own vendor and partner relationships, negotiating contracts and managing high-end vendors, venues, and agencies to ensure best-in-class execution
Help manage VIP event budgets, including forecasting, tracking, and cost optimization without compromising experience quality
Define success metrics and evaluate the effectiveness of VIP events through qualitative insights, engagement data, and business impact reporting
Additional duties and responsibilities as assigned
Qualification
Required
5+ years of experiential, VIP, or high-touch event management experience, including virtual and in-person events; fintech or digital assets experience preferred
Proven experience leading complex, premium events with senior executives, high-value clients, and strategic partners
Strong strategic mindset with the ability to connect events and experiences to broader business, brand, and relationship objectives
Deep experience working across all aspects of the marketing lifecycle, including branding, positioning, messaging, communications, and demand support
Exceptional communication, stakeholder management, and relationship-building skills, with confidence operating at the executive level
Highly organized, detail-oriented, and comfortable managing multiple high-priority initiatives simultaneously in a fast-paced environment
Demonstrated ability to work cross-functionally and influence without direct authority
Experience thriving in high-growth, rapidly evolving environments with the ability to pivot quickly as priorities shift
Strong command of organizational tools, event platforms, and project management systems, with the ability to quickly adopt new technologies
Company
Kraken
Kraken is a global cryptocurrency exchange platform that allows users to buy, sell, and trade digital assets securely.
Funding
Current Stage
Late StageLeadership Team
Recent News
2025-10-07
Crowdfund Insider
2025-10-07
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