AAA · 18 hours ago
Member Retention Specialist
Walnut Creek, CA
Full-time
Onsite
Mid Level
$110K/yr - $166K/yr
3+ years expAAA Mountain West Group is dedicated to delivering exceptional service to its members. The Member Retention Specialist will support retention and engagement initiatives that drive member value and loyalty, focusing on executing and optimizing digital retention strategies.
Business DevelopmentFinanceFinancial ServicesLeisureNon ProfitService IndustryTransportationTravel
Responsibilities
Support test-and-learn initiatives, including A/B testing, personalization pilots, loyalty programs, and targeted lifecycle communications, and document learnings to inform future strategy
Support the execution of digital retention and engagement initiatives across web, mobile app and account experiences, ensuring initiatives move from concept through launch and optimization
Own Product P&L and manage key business KPIs to accomplish strategic goals
Responsible for development and execution of annual plans including business analytics, communication, digital and social media plans. Partner internally and externally to develop and execute marketing activities that drive growth and achieve targets
Monitor competitor activities, including pricing, promotion, new product launches, advertising
Manage marketing budget, including budget tracker, PO's and invoicing
Perform ad-hoc projects as needed
Guide advertising agencies and production vendors to execute communication plan; Assist in vendor negotiations and selection to control expense; prepare materials with creative agencies
Qualification
Required
Demonstrated ability to support or execute retention and engagement initiatives, ideally in a digital, subscription, or membership environment
Strong organizational and project management skills with the ability to manage multiple initiatives simultaneously
Strong problem solving skills and comfort operating in fast-paced, evolving environments
Data-driven mindset with the ability to analyze performance metrics and draw actionable insights
Clear, concise communicator who can influence without authority
Highly dependable, self-motivated, and comfortable taking ownership to 'get things done.'
College degree (MBA or Master's preferred)
3-5 years related work experience in retention, digital marketing, product operations, program management, or customer experience
Retail or consumer-facing experience required
Preferred
Membership, subscription or loyalty experience preferred
Benefits
401k Matching – $1 for $1 company match up to 6% of eligible earnings per pay period
Benefits – Medical, Dental, Vision, wellness program and more!
Paid Holidays
Paid Time Off – Team Members accrue paid time off monthly. Depending on position, an additional 24 hours per year are earmarked for volunteer activities.
Free AAA Classic Membership
AAA Product Discounts
Tuition Reimbursement Program
Company
AAA
Our mission is to Save Lives, Create Member Value and Deliver Exceptional Experiences. Proudly serving 65+ million Members.
5001-10000 employees
H1B Sponsorship
AAA has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2020 (1)
Funding
Current Stage
Late StageLeadership Team
Adam Primi, SHRM-SCP
Sr. Compensation Partner
Jianna Conway
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