AllianceBernstein · 9 hours ago
Vice President, Marketing Insight & Analytics
New York, New York
Full-time
Onsite
Senior Level, Lead/Staff
$150K/yr - $170K/yr
8+ years expAllianceBernstein is a leading global investment management firm that provides advanced planning strategies and a wide array of investment management services. The Vice President, Marketing Insight & Analytics will leverage a data-first approach to grow and engage audiences, analyze program performance, and develop key measurement strategies to inform business decisions across the marketing department.
Asset ManagementFinancial ServicesWealth Management
Responsibilities
Being a storyteller—communicating messages derived from data to inspire better decisions
Presenting insights to marketing, advisor and business leadership
Translating raw data and technical terms into insights and strategy recommendations
Partnering with digital and PR agencies to determine most relevant data required for analysis
Partnering with internal data, Salesforce and marketing teams to obtain data for analysis and ensure the most valuable data is collected from the get-go
Adobe Analytics Marketing Product Owner
Determining the impact of marketing efforts and campaigns and develop Key Performance Indicators (KPIs) to assess the effectiveness of existing programs and success of recently completed campaigns
Recommending changes in tactics or spending to improve results
Designing and executing tests to isolate causes
Identifying groups and subgroups of customers and prospects through segmentation
Qualification
Required
8+ years' relevant experience
Familiarity with data-driven marketing ecosystems, best practices and trends
Excellent communication skills and the ability to drive impact by thoughtfully tackling open-ended problems and clearly communicate technical concepts to a non-technical audience
Ability to transform data into a digestible and presentable story based on the audience and confidence and expertise in communicating effectively with a wide range of audiences
Experience manipulating large data sets, interpreting data trends and unifying a multitude of disparate data sources and tools into actionable recommendations
Experience with developing analytical frameworks and metrics to measure ongoing business performance and understand key performance drivers
Ability to analyze and present how outside factors such as channel behaviors, audiences, cultural trends and competitive landscape can impact ideas and projects
Experience with multi-channel campaigns, social media and e-mail marketing platforms and Salesforce
Advanced Excel skills including pivots, VLOOKUP's, and the ability to build complex formulas
Experience in marketing, social media analytics, social listening, and website analytics, as well as SEO, dashboard building and reporting templates
Working knowledge of Adobe Analytics, SQL, Python, BI reporting, Tableau, and databases
Preferred
Financial services experience a plus
Benefits
Health insurance coverage
An employee wellness program
Life and disability insurance
A retirement savings plan
Paid holidays
Sick and vacation time off
Company
AllianceBernstein
AllianceBernstein is a publicly traded global asset management firm, with approximately $735 billion in assets under management at March
1001-5000 employees
H1B Sponsorship
AllianceBernstein has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (45)
2024 (63)
2023 (92)
2022 (173)
2021 (160)
2020 (77)
Funding
Current Stage
Public CompanyTotal Funding
unknown1988-04-22IPO
Leadership Team
Seth Bernstein
President & CEO
James Wallin
Senior Vice President
Recent News
2026-01-16
2026-01-06
Company data provided by crunchbase