Apply on Employer Site

Fanatics · 8 hours ago

Lead Product Manager - Fanatics App

San Mateo, CA

Full-time

Hybrid

Senior Level, Lead/Staff

$180K/yr - $220K/yr

7+ years exp

Fanatics is a leader in licensed sports merchandise, committed to innovation and enhancing the fan experience. As the Lead Product Manager for the Fanatics App, you will own the vision and strategy for the shopping experience, driving revenue and customer satisfaction through data-driven improvements and collaboration with design and engineering teams.

eSportsManufacturingRetailSporting GoodsSports

H1B Sponsor Likely

Responsibilities

Define and execute the roadmap for the Fanatics App, shopping experience from ideation to launch and iteration

Use data, research, and customer insights to uncover friction points and turn them into measurable improvements in conversion and engagement

Partner with design to create intuitive, responsive, and accessible experiences across desktop and mobile

Collaborate with engineering to balance speed, feasibility, and business impact

Set clear KPIs, run A/B tests, and continuously optimize the experience

Stay ahead of industry trends in eCommerce and shopping to inspire innovation

Qualification

Product managementMobile app experienceData analysisAgile developmentCustomer-centric designKPI settingA/B testingExceptional communicationCollaborationStrategic thinking

Required

7 + years of product management experience, ideally with mobile app and web experience with a focus on seamless interactions and visual delight

Proven track record of shipping products that drive growth and customer impact

Strong analytical and strategic skills; comfortable with both data and customer narratives

Exceptional communicator and collaborator who can align diverse teams around a shared vision

Experience in agile development, with the ability to lead through influence in a fast-moving environment

Passion for building customer-centric experiences that remove friction and drive results

Preferred

MBA or related advanced degree

Background in computer science, business administration, or similar

Comfort discussing technical concepts and trade-offs with engineers and non-technical stakeholders alike

Benefits

Wellness programs with fitness and weight management partners

Paid maternity paternity leave

Infertility treatment

Flexible time off

Competitive 401k plan

Company

Fanatics

Glassdoor3.5

Fanatics is a sports merchandise retailer that manufactures fan gear and jerseys across retail channels. It is a sub-organization of Kynetic.

Founded in 2002

Jacksonville, Florida, USA

10001+ employees

http://www.fanaticsinc.com

H1B Sponsorship

Fanatics has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2021 (2)

Funding

Current Stage

Late Stage

Total Funding

$4.9B

Key Investors

Clearlake Capital GroupNational Football LeagueAlameda Research

2022-12-06Private Equity· $700M

2022-03-02Private Equity· $1.5B

2022-01-01Series Unknown· $10M

Leadership Team

Joseph Bozich

Advisor to Chief Executive Officer

Michael Mahan

CEO

Recent News

Sports Business Journal

Fanatics becomes e-commerce partner of Zuffa Boxing

2026-01-23

Sports Business Journal

Sports Business Daily: Executive Transactions - January 22, 2026

2026-01-23

GlobeNewswire

Panini Style Collectible Card Report 2026: $5+ Bn Market Opportunities, Trends, Competitive Landscape, Strategies, and Forecasts, 2020-2025, 2025-2030F, 2035F

2026-01-22

Company data provided by crunchbase