Rite-Hite · 16 hours ago
Director, Performance Marketing
Milwaukee, WI
Full-time
Hybrid
Director/Executive
10+ years expRite-Hite is the global leader in loading dock and door equipment, dedicated to designing solutions that enhance safety and productivity. The Director of Performance Marketing will lead the strategy and execution of performance marketing efforts to drive demand and measurable business impact across all categories and regions.
Home ImprovementIndustrialIndustrial ManufacturingManufacturingProfessional ServicesService IndustryWarehousing
Responsibilities
Develop and execute the performance marketing strategy across all categories and regions
Lead and integrate shared marketing capabilities to drive consistent execution and impact
Partner with business leaders to prioritize initiatives, establish timelines, and ensure delivery on time and within budget
Develop and maintain global brand standards and mechanisms to support compliance, reduce variance, and increase pipeline impact
Lead demand generation efforts, including campaigns, lead nurturing, tradeshows, and Marketing Qualified Leads (MQLs)
Continuously refine approaches to maximize impact and pipeline growth
Ensure omnichannel programs are data-driven, measured, and optimized
Ensure sales enablement consistency across categories
Improve quote and proposal processes, including template development and cross-functional alignment
Lead technology-enabled execution within existing CRM and sales support platforms
Drive a data-driven mindset through the creation and use of insights, metrics, and KPI dashboards
Lead continuous improvement efforts across marketing operations and execution
Ensure compelling, consistent messaging and strong brand governance across marketing programs
Advance marketing automation capabilities with an AI-first mindset to improve efficiency, scalability, and performance
Qualification
Required
Bachelor's degree in Marketing, Business Administration, Communications, or a related field
10+ years of experience in B2B marketing, including demand generation, customer and market intelligence, and sales enablement
Proven experience delivering results in a complex, matrixed organization
Strong prioritization, project management, and delegation skills
Ability to manage multiple stakeholders and competing priorities with urgency and adaptability
Clear, effective communicator with the ability to engage senior leaders and cross-functional teams
Benefits
Comprehensive medical, dental, and vision coverage, plus life and disability insurance.
A robust well-being program with an opportunity to receive an extra day off and more.
A strong retirement savings program with 401(k), company match, and profit sharing.
Paid holidays, vacation time, and personal/sick days each year.
Company
Rite-Hite
Rite-Hite is a manufracturer of loading dock equipment, industrial doors, safety barriers, HVLS fans, industrial curtain walls.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
M
Marc Sundquist
President & CEO at Rite-Hite Doors
Recent News
2025-10-30
vcnewsdaily.com
2025-10-30
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