S&C Electric Company · 13 hours ago
Manager - Content Strategy (Top-of-Funnel)
Chicago, IL
Full-time
Hybrid
Senior Level, Lead/Staff
$117K/yr - $154K/yr
10+ years expS&C Electric Company is a leader in the electrical industry, committed to transforming the grid for resilient and reliable power worldwide. The Manager - Content Strategy will lead the development of content strategies that drive engagement and build product awareness while managing a team of content creators to execute impactful campaigns.
ConsultingCyber SecurityElectronicsEnergyManufacturing
Responsibilities
Develop and execute content strategies that support demand generation and product awareness across digital channels
Lead and mentor a team of content strategists and writers to deliver cohesive and engaging content
Create educational and thought leadership content including blogs, videos, infographics, social media, and webinars
Collaborate with product marketing, subject matter experts, and company leaders to align messaging with buyer pain points and industry trends
Contribute to an integrated marketing strategy and own and align the editorial calendar for top-of-funnel initiatives tied to product launches, seasonal campaigns, and audience segments
Optimize content for SEO and discoverability to increase organic reach and engagement
Track, test, and measure content performance and refine messaging and formats
Partner with external agencies, influencers, and analysts to amplify reach and credibility
Develop and manage budgets for key product lines
Commit to understanding the power industry and S&C’s solutions, and apply knowledge of customer challenges and S&C’s unique differentiators
Build strong partnerships across the Marketing department and with outside vendors
Maintain regular and punctual attendance
Attend in-person or virtual meetings as requested or required
Communicate effectively and respectfully with others
Other responsibilities as assigned
Qualification
Required
Bachelor's degree in Communications, Marketing, Journalism, Technical Writing, English, or a related field
10+ years of experience in marketing communication, product marketing, or marketing operations. Proven experience working in technically complex industries. Previous leadership and B2B experience a plus
Knowledge of the English language, including the meaning and spelling of words, rules of composition, and grammar
Experience and proficiency in proofing and editing content, as well as visual storytelling
Expertise in project management and a high proficiency for managing multiple projects simultaneously with a commitment to meeting deadlines
High attention to detail with a focus on accuracy
Proficiency in Microsoft Office including Word, Excel, Publisher, and PowerPoint
Ability to manage direct reports and coach/edit work for corporate voice, messaging, structure, visuals, and best practices of communications channels
Preferred
Marketing Automation experience a plus
Benefits
Health and Welfare Benefits: Medical & Prescription, Dental, Vision, Health Care and Dependent Care Flexible Spending Accounts, , Health Savings Account (HSA), Group Life Insurance, optional Supplemental Life and AD&D Insurance, Wellbeing Resources including Employee Assistance Program and Family Forming Benefits (i.e., Adoption and Fertility support)
Leave Benefits: Vacation Time, Sick Time, Paid Holidays and Company Shutdown days, Short-Term Disability, Long-Term Disability, Other Leaves, Paid Parental Time and Military Leave
Retirement Benefits: 401(k) Retirement Savings and Employee Stock Ownership Plan (KSOP) offering traditional and Roth 401(k) options and an Employee Stock Ownership Plan (ESOP) component; KSOP participants can receive annual ESOP company contributions of over 11% of eligible earnings (3% Core, up to 3.5% Match, Variable Periodic)
Company
S&C Electric Company
S&C Electric Company is a leading provider of switching, protection, and control solutions for electric power systems.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
A
Anders Sjoelin
President and CEO
Aurelie Richard
Chief Financial and Strategy Officer
Recent News
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