PURPLE · 6 hours ago
Junior Account Executive- Fashion
PURPLE New York
Full-time
Hybrid
Entry Level
$40K/yr - $40K/yr
1+ years expPurple is an independent agency offering tailored communication strategies for clients in the fashion industry. They are seeking a Junior Account Executive to support the development and execution of integrated communication campaigns for luxury fashion clients, focusing on generating brand exposure through various media and partnerships.
BeautyFashionPublic Relations
Responsibilities
Day to day client contact and manage client updates
Facilitate the smooth running of the day to day function of each account team, providing support as requested and required
Support your line managers with PR campaigns for diverse clients from conception to completion
Manage and coordinate Fashion samples
Complete coverage reports accurately and effectively
Brainstorm creative ideas and generate publicity strategies to enhance PR campaigns, going beyond the role of the press office
Maintain regular day-to-day contact and close relationships with key press
Be a brand champion for your clients and build strong relationships with them
Analyse coverage across online, offline and blogs, and leverage added value from all PR activity
Conduct research on both brands, products and industry to support the development of client plans and new business proposals
Manage the Intern to help provide additional support to the team
Qualification
Required
1-2 years of relevant proven experience, full time or internship at a mid-sized PR agency within a luxury Fashion environment
Familiarity with the organization of press reports and press clips
Demonstrate solid understanding of and ongoing interest in media relations and strategy
Able to identify communication opportunities through a pro-active approach
Ability to work in a fast-paced environment, meeting tight deadlines. Excellent prioritizing and time management
Discreet, professional and articulate, with excellent communication skills
Extremely well-organized, methodical and efficient, with strong initiative
Strong writing skills
Computer skills including Outlook, Excel, PowerPoint
Company
PURPLE
Purple is independent in philosophy, attitude and operation –offering a boutique in-house approach, the strategic requirements of each client are individually tailored from the outset.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Jenna Mamdani
Account Coordinator - Partnerships & Activations (Lifestyle)
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