Comcast · 4 hours ago
Sr. Analyst, Data Strategy & Measurement
New York, NY
Full-time
Onsite
Mid, Senior Level
$97K/yr - $146K/yr
3+ years expComcast is a leading company in the TV advertising industry, focusing on delivering ads to various audiences through advanced data and technology. The Senior Analyst on the Data Strategy & Measurement team will advance data-driven initiatives and support measurement and attribution projects to enhance campaign performance insights.
InternetTelecommunicationsTVVideoWeb Hosting
Responsibilities
Support contract execution and post-deal integration efforts, ensuring alignment with operational and compliance requirements
Work closely with internal teams (Legal, Product, Partnerships, Sales) to support data-driven initiatives and facilitate preparation of materials for internal review ensure compliance with privacy regulations
Conduct assessments of data and measurement capabilities, identify gaps, and recommend improvements that support operational efficiency and revenue growth
Support initiatives that demonstrate the value of TV advertising through advanced measurement and attribution, ensuring methodologies deliver accurate and actionable insights for advertisers
Assist in evaluating potential data and measurement partners, including due diligence and business case development
Participate in meetings with external partners and industry groups to build collaborative relationships and work together on data and measurement initiatives that drive mutual value
Assist in developing and implementing attribution models and measurement frameworks that unify linear, digital, and addressable data, enabling comprehensive campaign performance evaluation and optimization
Prepare presentations and reports for leadership, summarizing findings and actionable recommendations
Analyze emerging privacy and legal developments to anticipate risks and identify solutions that minimize business disruption, deliver insights that help the organization adapt quickly and maintain competitive advantage
Qualification
Required
3–5+ years of experience in data enablement, advertising measurement, or related fields within media or technology organizations
Proven ability to assess data and measurement capabilities, evaluate measurement methodologies, and translate insights into actionable recommendations that demonstrate advertising value
Familiarity with TV and cross-platform advertising ecosystems (linear, digital, addressable) and data-enabled solutions; experience with attribution models and campaign performance measurement preferred
Ability to work effectively with cross-functional teams and external partners to support data-driven initiatives and measurement innovation
Strong written and verbal communication skills, with the ability to create clear, compelling presentations for leadership and stakeholders
Bachelor's degree in Business, Data Analytics, Marketing, or related field; advanced degree a plus
Benefits
Most sales positions are eligible for a Commission under the terms of an applicable plan
Most non-sales positions are eligible for a Bonus
Best-in-class Benefits to eligible employees
Company
Comcast
Comcast is a media and technology company that provides broadband internet, mobile services, and entertainment platforms. It is a sub-organization of SkyShowtime.
10001+ employees
H1B Sponsorship
Comcast has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (705)
2024 (561)
2023 (624)
2022 (750)
2021 (588)
2020 (583)
Funding
Current Stage
Public CompanyTotal Funding
$4.92BKey Investors
California Public Utilities CommissionMassachussetts Broadband InstituteMaine Connectivity Authority
2025-11-13Grant· $3.2M
2024-07-02Grant· $2.69M
2023-04-24Grant· $0.28M
Leadership Team
Neil Smit
President and Chief Executive Officer
Candy Lawson
SVP, Chief Compliance Officer and Senior Deputy General Counsel
Recent News
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