Holland Partner Group · 16 hours ago
Manager, Marketing and Advertising
Holland Partner Group is seeking a detail-oriented and creative individual to join their Marketing team as a Manager of Marketing and Advertising. This role involves providing leadership and direction for all aspects of general marketing, including print and digital advertising, social media, and collaborating with various teams to develop and execute effective advertising strategies.
ConstructionProperty ManagementReal EstateReal Estate Investment
Responsibilities
Lead, mentor, and inspire a high caliber team of marketing professionals to achieve business goals
Prepare for weekly lease-up calls by researching and analyzing past performance, reviewing property leasing and investment goals, identifying trends and relevant data insights, and using this information to create actionable recommendations for the team
Work with Operations and Development to verify the accuracy of property data within each IL and Webpage, including property features, addresses, pin locations, etc., and ensure thorough quality control testing is completed prior to going live
Take a proactive and innovative approach to managing and maintaining Holland Residential’s digital footprint and ensuring that Holland Residential remains at the forefront of the digital marketing space
Oversee and support the continual monitoring of Holland’s websites, both desktop and mobile, for accuracy and function. Review competitor and market leaders’ websites, both desktop and mobile, for comparison and ideas for improvement
Research, prepare, and advise stake holders and other external partners on market trends and methods to identify and attract appropriate target customers
Create and deliver accurate marketing budgets and periodic reports to internal and external stakeholders that demonstrate project performance, benchmark comparisons, and opportunities for improvement
Attend and participate in project meetings and presentations, including design meetings, project coordination, and stakeholder meetings
Collaborate and partner with the Executive Vice President, Residential on overall creative direction and digital marketing strategies
Collaborate with the Business Technology team to identify and evaluate new technology platforms and tools to drive efficiency and effectiveness within the marketing program
Evaluate the effectiveness and ROI of distinct marketing channels and recommend dynamic strategies and changes to deliver on the expectations of the marketing programs and initiatives
Maintain a system of reports and communications that supports critical decision making and informs the marketing team as well as internal and external stakeholders of key performance metrics and relevant opportunities and threats
Appropriately triage and support internal requests for collateral, presentation materials, and creative work product
Research new trends and determine statistics on generational amenities
Support the successful execution of residential ESG initiatives as defined by the ESG committee
Represent Holland Partner Group in a professional manner at all times
Perform all other duties as directed and assist the overall team effort in any way possible
Qualification
Required
Bachelor's degree in Marketing, Communications, or relevant field preferred
Minimum of three years' experience in corporate marketing, advertising, or branding
Exemplary organizational and interpersonal skills
Ability to build partnerships with key stakeholders to drive business success
Ability to effectively prioritize competing demands under challenging time frames
Strong analytical, organizational and problem-solving skills coupled with the ability to be collaborative
Highly motivated, proactive; strategic thinker with strong oral and written communication skills
Ability to be creative and proactive in identifying and recommending changes that will improve efficiency and accuracy
Ability to work effectively with all levels of employees while inspiring respect and credibility
Demonstrated knowledge of local market pricing and amenities
Effective team building and staff development skills
Strong service and solution orientation with a proven results-driven track record
Ability to successfully manage in-house staff and various third-party vendors/agencies
Excellent strategic analysis skills with a solid understanding of all aspects of the marketing functions including research, public relations, branding, message development, etc
Proficient knowledge of Microsoft Office, Yardi, and other marketing specific systems required
Travel 30% of the time and overnight stays
Ability to lift or move up to 20 pounds
Hearing and visual ability to observe and detect signs of emergency situations
Fluency in English both verbally and non-verbally
Preferred
Master's degree in Marketing, Communications, or relevant field may be considered in lieu of experience
Experience in one or more of the following preferred: social media content development, communications, lifestyle advertising, and multifamily marketing
One year of supervisory experience preferred
Benefits
Health care benefits (Medical, Dental, Vision, HSA, FSA)
Income replacement (Long-term Disability)
Retirement savings through our 401(k), including employer match
Supplemental benefits are also available (Accident, Hospital Indemnity, Critical Illness, Short-term Disability, Commuter FSA)
Employee Assistance Program (EAP)
Tuition Reimbursement
Paid Time Off (PTO)
State mandated Paid Sick Leave
Paid holidays
Volunteer Time Off (VTO)
Generous Sabbatical after every 5 years of service
Opportunities to share in the success of the company through our profit share programs
Company
Holland Partner Group
Holland Partner Group (HPG) is a fully-integrated real estate investment company with two decades of experience, over 750 team members, and a business volume that exceeded $2 billion in 2019.
Funding
Current Stage
Late StageRecent News
2025-11-20
Vietnam Posts English
2024-05-12
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