AbbVie · 8 hours ago
Associate Director, Marketing Analytics - Gastroenterology
AbbVie is a biopharmaceutical company dedicated to discovering and delivering innovative medicines. The Associate Director, Marketing Analytics for Gastroenterology plays a strategic role in leading advanced analytic initiatives to support SKYRIZI and RINVOQ, focusing on enhancing brand performance through data-driven insights and collaboration with cross-functional teams.
BiotechnologyFinancial ServicesHealth CareMedicalPharmaceuticalVenture Capital
Responsibilities
Develop fact-based promotional investment strategies and guide investment decisions from marketing mix/business optimization and other analysis to optimize performance, influence business growth & inform brand planning process
Develop near-term KPIs and longer-term ROI measurements that will inform recommendations to optimize personal and non-personal promotional channels
Inform the financial planning process & support forecasting for all monthly estimates, annual plan and long-range plan deliverables
Understand sub-national drivers of cross-brand performance, providing more granularity to performance dynamics across distribution channels and customers
Leverage innovative, sophisticated analytic models that address critical issues but also meet key business criteria (e.g. cost, risk, business impact) and key technical criteria (e.g. reliability, validity, and predictability)
Build, coach, and maintain a high-performing and diverse team of analytical, quantitative, and business-minded individuals that collectively extract business insights that drives better business outcomes
Effectively work with cross-functional partners to deliver integrated analytics reflecting the diverse contributions across the functions
Lead contract support, and external suppliers to increase and enhance the use of advanced modeling and analytic methods and produce results that fully leverage available data and analytics
Qualification
Required
Bachelor's Degree (Business Administration, Statistics, Economics) required, with a concentration in marketing/sales/quantitative analysis
8-10 years of relevant experience in quantitative analysis of sales and marketing information is required, including use of this information in the development of business plans and strategies
Strong analytical reasoning abilities, intellectual curiosity, business acumen, and creativity in problem solving
Experience with current methods Analytics/Machine Learning
Knowledge of large data sets used in pharmaceutical industry (such as patient level data) or equivalent experience
Exceptional verbal and visual storytelling skills
Superb learning agility, project management and prioritization skills
Proven ability to collaborate effectively and to influence in a matrixed organization
High motivation, strong work-ethic and positive attitude while working under tight timelines
Preferred
Master's Degree preferred
Experience within in the Pharma/BioTech industry is preferred
Benefits
Paid time off (vacation, holidays, sick)
Medical/dental/vision insurance
401(k)
Company
AbbVie
AbbVie is a biopharmaceutical company focused on immunology, oncology, neuroscience, virology, and aesthetics. It is a sub-organization of AbbVie.
H1B Sponsorship
AbbVie has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (273)
2024 (190)
2023 (225)
2022 (284)
2021 (186)
2020 (186)
Funding
Current Stage
Public CompanyTotal Funding
$15B2024-02-27Post Ipo Debt· $15B
2023-03-08Post Ipo Equity· $0.25M
2012-12-20IPO
Leadership Team
Recent News
2026-01-23
2026-01-20
2026-01-20
Company data provided by crunchbase