Accenture · 14 hours ago
4092: Agency Senior Manager Supporting Technology/Ecosystem
Accenture is a global professional services company, and they are seeking an Agency Senior Manager to lead integrated media relations efforts in support of technology and ecosystem partnerships. This role involves managing media strategies, executing communications campaigns, and enhancing Accenture's media visibility in relevant markets.
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Responsibilities
Develop and manage relationships with key reporters in key vertical media and relevant markets/geographies
Coordinate with key marketing leads and relevant business executives to develop media strategies, content and appropriate tactics designed to generate maximum media impact in support of business objectives, major Accenture marketing campaigns, client engagements, joint partner initiatives and key partner events
Write and edit news releases, working closely with relevant marketing leads, alliance leads and other senior executives, and industry and MU media colleagues, as appropriate
Coordinate with external alliance partner M&C counterparts on joint media activities, including news releases and events
Identify parties who need to be involved either directly or indirectly on media opportunities and activities (e.g., industry or MU leads, capability groups, etc.)
Manage agency and internal resources in support of media relations activities
Assist with the management and reporting of top tier media results
Coordinate with Corporate Communications on all engagements, situations or circumstances that could result in negative media coverage
Serve as subject matter expert in media relations and communications for others inside Accenture
Share content and information with media team peers to drive stories into the geographies and local marketplace, leverage use of core materials and ensure consistency of messages
Tailor corporate messages, as appropriate, to the business areas
Coach/train designated senior spokespersons and others representing the company externally on effective interactions with the media
Qualification
Required
Minimum of 12-15 years' experience in media relations/corporate communications
Preferred
Bachelor's degree or other four-year university degree
Experience analyzing, disseminating and communication complex information and developing clear 'media-ready' messages
Excellent written and oral communications skills. Superior writing capabilities are essential
Proven ability to quickly and concisely draft a wide range of clear, concise and high-quality media materials including news releases, media Q&As, media pitch letters, bylined articles, op-eds, etc
Detailed knowledge of media relations process in general and Accenture's media relations policies, including public disclosure requirements and restrictions
Social media (blogs, Twitter, Facebook, LinkedIn, Google+) familiarity and skills required
Broad understanding and skills in strategic marketing and communications, especially in area of specialization or crossing more than one functional/technical area
Ability to interact and work closely with media contacts representing clients, alliance partners, third-party organizations, vendors, and others
Broad knowledge of key issues and trends in and affecting the technology industry
Broad overall business acumen and knowledge of Accenture's areas of business
Strong project management, budget management and financial reporting skills
Ability to manage multiple projects under tight deadlines
Passion for executing deliverables and programs that are of the highest quality, fully support Accenture's business strategy and are in line with or exceed leadership expectations
Strong negotiation and conflict-management skills to resolve complex or disputed issues
Ability to influence the highest levels of leadership within Accenture's large, matrixed organization through relationship-building and strong executive-level presence
Strong teaming skills—ability to work autonomously and independently, yet integrate appropriately with Marketing & Communications colleagues across other business areas, operating groups, geographies, capabilities groups, Corporate Communications
Benefits
Medical
Dental
Vision
Life
Long-term disability coverage
A 401(k) plan
Bonus opportunities
Paid holidays
Paid time off
Company
Accenture
Accenture is a professional services company that provides solutions in strategy, consulting, digital, technology and operations.
Funding
Current Stage
Public CompanyTotal Funding
$6MKey Investors
Youth Business International
2018-10-01Grant· $6M
2001-07-27IPO
Leadership Team
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