Communications and Marketing Coordinator jobs in United States
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City of Elkhart, Indiana · 1 day ago

Communications and Marketing Coordinator

The City of Elkhart is seeking a Communications and Marketing Coordinator to support the Lerner Theatre's marketing and public relations efforts. This role involves executing marketing strategies, managing media relations, and coordinating third-party marketing efforts to enhance the Lerner Theatre brand and audience engagement.

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Responsibilities

Execute and assist with the overall marketing strategy, branding and execution of plans for The Lerner and Friends of The Lerner brands together with downtown events and Lerner shows as requested. Including assistance and execution of specific and overall analysis of the effectiveness of marketing efforts and results across all areas of responsibility
Provide input in creation and execution of creative marketing/promotional plans/media buys with local and regional media partners, including the negotiation of rates and the implementations of paid/trade advertising schedules
Researching and evaluating new local and regional marketing opportunities in support of Lerner and Friends of The Lerner branding and event or show specific needs
Instrumental in the coordination and communication of information with third-party marketing team of public relations, social media and advertising agency of The Lerner
Oversee all third-party marketing invoices, coordinate payments of invoices, and maintain detailed financials
Work with development teams/alliances to create and market new products/events relative to responsibilities
Assist Friends of The Lerner with the fundraising and development distributions, including facilitation of collaborative materials, facilitation and participation in donor events and increasing awareness of giving opportunities
Develop and manage media relationships among multiple media distribution channels for maximum value and results
Ensuring effective, branded marketing communications including organization’s website(s), print communication, development efforts and advertising
As requested, and needed, collaborate with team and research other proven tactics to best position organization(s) for immediate success, long-term growth and reach established goals
Special event work relating to Lerner and downtown event activity as required, including setup, event management, etc. This may include nights and weekends
Manage and oversee all electronic and social media via resources available
Develop and maintain marketing budgets, tracking requirements, purchase orders, and other marketing related items specific to the multiple budgets managed by this position
Assist in facilitation support of additional projects as requested
Other miscellaneous duties as assigned

Qualification

Marketing strategyBrand managementSocial media managementPublic relationsDigital marketingProject managementCrisis managementCustomer-focused relationshipsEntrepreneurial spiritEffective communicationTeamworkContinuous learningFlexibilityCommunication skills

Required

4-year degree in Marketing//Communications or equivalent experience in a related field to Marketing/Communications
Minimum 2 years marketing/communications experience in an active leadership/management role
Strong effective communicator
Highly developed grammar skills while still maintaining the 'voice' of the Lerner
Strong crisis management and decision-making abilities
Highly developed, demonstrated teamwork skills
Ability to participate as a member, or manage the efforts, of a large team made up of diverse, creative individuals
Requires an individual with an entrepreneurial spirit, proven track record in project and team management, strategic planning, ability to hit short-term and long-term marketing goals
Demonstrated ability to increase productivity and continuously improve methods, approaches, and departmental contribution
Commitment to continuous learning
Ability to speak on both TV and radio
Knowledgeable in social media management and digital marketing strategies with a demonstrated track record
Demonstrated effectiveness in holding conversations with internal and external customers
Desire to maintain and develop customer-focused relationships
Demonstrated ability to see the big picture and provide useful advice within the areas of responsibility
Skill and flexibility to lead in an environment of constant change
Experience working in a flexible, employee empowered environment
Familiarity and skill with the tools of the trade in marketing including PR, written communication, website/social media development, market research, product packaging, Microsoft and Adobe products, visual communication software products, and creative services
Experience managing external PR and communication consulting contractors as needed
Experience in entertainment/venue industry is a plus
Must be able to anticipate project needs, discern work priorities, and meet deadlines with little supervision, and be willing to work evenings and weekends as requested
Ability to multitask is imperative
Guest centric attitude
Understanding the position requires both physical and emotional labor

Preferred

Development Experience Preferred

Company

City of Elkhart, Indiana

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The city of Elkhart offers a vibrant, diverse, and unique community.

Funding

Current Stage
Late Stage
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