A Parent Media Co. Inc. (APMC) · 13 hours ago
Director, Sales Marketing
A Parent Media Co. Inc. (APMC) is a media and technology company focused on providing innovative solutions to consumers and brands as a leader in Safe Streaming™. The Director, Sales Marketing will be responsible for developing marketing strategies, creating sales collateral, and collaborating with various teams to enhance brand integration and client engagement in live sports and youth entertainment.
Responsibilities
Develop bespoke Programs for Tier 1 Advertisers including integration into the live games, partnerships with creators and co-marketing programs
Sales Collateral Strategy: Own the end-to-end strategy and manage team to develop sales marketing materials, including pitch decks, product one-pagers, sizzle reels, case studies, email templates, and competitive battlecards
Content Development: Collaborate with brand, PR and design teams to craft persuasive and visually engaging sales marketing assets that align with platform-specific objectives and client segments
Tailored & Insight led Messaging: Translate complex product features and data into compelling offerings that are also differentiated vs competition
Cross-Team Partnership: Partner closely with Sales, Team Marketing, Creator Marketing, Product (Eng), Data and production develop cohesive programs and clear plans for the team to execute
Campaign Support: Co-develop program offering with Sales leader for major client opportunities, team and partner launches, industry events, and trade marketing campaigns
Performance Feedback Loop: Gather input from the Sales team and track usage of sales materials to continuously improve content relevance, accuracy, and effectiveness
Qualification
Required
5-7 years of experience in sales marketing, B2B content marketing, or sales enablement roles, preferably within media, technology, or streaming industries
Proven expertise in creating a wide range of content including custom programs, sales narratives, case studies, and sales enablement tools/programs
Strong writing and storytelling capabilities with the ability to integrate complex data into simple, compelling narratives
Experience managing projects in cross-functional environments
A collaborative and adaptable mindset, with a strong understanding of sales processes and partner dynamics
Company
A Parent Media Co. Inc. (APMC)
Streaming is the future: Crafting digital experiences.
Funding
Current Stage
Growth StageTotal Funding
$83.56MKey Investors
Quadri VenturesTriWest Capital Partners
2023-10-31Series Unknown· $20M
2023-10-23Series A· $5M
2023-05-01Grant· $3M
Recent News
2025-09-29
Sports Business Journal
2025-09-19
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