DutchCrafters Amish Furniture · 1 day ago
Content Creation Specialist
Sarasota, FL
Full-time
Onsite
Entry, Mid Level
$52K/yr - $56K/yr
2+ years expDutchCrafters is the leading retailer of Amish furniture, offering custom pieces and fostering a culture of growth and innovation. The Content Creation Specialist will develop high-quality visual and written content to enhance brand storytelling and customer engagement, collaborating closely with the Marketing Communications Specialist.
E-CommerceFurniture
No H1B
Responsibilities
Develop and maintain a strong understanding of the brand's visual identity, values, and storytelling approach
Develop and maintain visual brand identity and graphic standards in alignment with overall brand guidelines
Partner with the Marketing Communications Specialist to ensure visual standards support brand voice and messaging
Provide guidance and training to internal teams on the appropriate use of visual brand standards
Collaborate early in campaign planning to translate messaging goals into effective creative solutions
Contribute creative ideas and recommendations that enhance brand storytelling and customer engagement
Create and produce visual and written content for use across website, email, social media, advertising, marketplaces, and printed materials
Design and build promotional emails in alignment with campaign goals and messaging direction
Support blog content through layout design, formatting, and supporting imagery
Develop design concepts for webpages, printed marketing materials, catalogs, and other brand collateral, collaborating and leading projects as needed
Adapt content for multiple platforms and audiences while maintaining brand consistency
Capture and edit photography to build and maintain a high quality library of product, lifestyle, and behind the scenes content
Focus on in stock product photography and showroom activity, primarily at the Sarasota location
Produce short form video content for social media, marketplaces, and product promotion
Perform photo retouching, color correction, and video editing to meet brand quality standards
Maintain an organized and accessible digital asset library for photography, video, and design files
Ensure creative assets are properly formatted, archived, and available for cross functional use
Oversee intake and production of printed materials and branded collateral in coordination with marketing needs
Coordinate print production, reorders, and branded promotional items
Stay informed on emerging creative tools, platforms, and trends to enhance content quality and efficiency
Use AI and creative tools responsibly to support content production while maintaining brand integrity
Identify opportunities to improve visual consistency, creative quality, and design workflows across the organization
Recommend processes, tools, and templates that support efficient and scalable design operations
Qualification
Required
Strong visual storytelling and design sensibility
Proficiency with Adobe Creative Suite and Canva
Photography and photo editing experience
Video editing and short form video production skills
Ability to interpret creative direction and contribute original ideas
Strong organizational skills and attention to detail
Ability to manage multiple projects and collaborate effectively
Bachelor's degree and two years of experience, or an equivalent combination of education, training and experience, in graphic design, visual communications, or related field preferred
All candidates must be authorized to work in the United States without sponsorship
All candidates will be required to submit to a background check prior to an offer of employment being extended
Benefits
Health, dental, vision, and life insurance that begins on the first of the month after your first day of employment
401(k) plan with a company match
16 PTO days after 90 days of employment
Generous employee discount
Company
DutchCrafters Amish Furniture
DutchCrafters specializes in bringing the elegance, refinement and integrity of of handcrafted home goods from the heart of America to your home.
11-50 employees
Funding
Current Stage
Early StageLeadership Team
Jim Miller
CEO
Recent News
Designers Today
2025-07-30
2025-07-11
Furniture Today
2025-06-24
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