FirstService Residential · 2 days ago
SEO Marketing Specialist
Dania, FL
Full-time
Hybrid
Entry Level
1+ years expFirstService Residential is looking for a dedicated SEO Marketing Specialist to play a key role in website content management for fsresidential.com. This role will be responsible for managing website content, SEO updates, and analytics to improve organic traffic and lead generation.
Property ManagementReal Estate
Responsibilities
Manage Marketing analytics, including: creating reports, analyzing data, compiling and interpreting results
Identify ways to improve execution and achieve organic traffic and lead generation goals through the analytics and data findings
Reporting traffic performance to senior leaders
Work closely with creative teams to identify and explore opportunities to improve processes based on company objectives, and implement innovative methodologies
Manage and optimize website content, regularly following appropriate search engine friendly guidelines and best practices
Review, edit, and deliver copy that reflect latest SEO best practices based on most up-to-date SEO tools, trends, and news
Perform overall site maintenance
Create new site content, including landing pages, through marketing automation tool for lead generation or events
Responsible for testing and validating links, forms, and images
Qualification
Required
Knowledge of SEO and the various tools associated with it, such as Google Analytics, Google Tag Manager, BrightEdge, Moz, SEM Rush, etc
Website management, HTML, and CSS knowledge
At least one year of Digital Marketing experience
Knowledge of and experience using Content Management Systems (CMS) like Kentico, SiteCore, or WordPress
Proficient in MS Office Programs (Outlook, Excel, Word, PowerPoint)
Graphic Design – basic knowledge for resizing and cropping images
Ability to coordinate with staff to gather assets to implement changes
Knowledge of Marketing Automation tools such as HubSpot, Act On, Marketo, etc
Organized with a strong attention to detail
Customer-service mindset to solve issues
Excellent verbal and written communication skills, to include high level of grammar and spelling expertise
Critical thinker with problem-solving mind, willingness to learn
Ability to manage multiple deadlines and competing priorities, adapt to changing direction of projects and strategies, work collaboratively within a team as well as independently, and work well with staff and leadership team
Preferred
Associate's degree in computer science or a related field preferred
Benefits
Full comprehensive benefits to include your choice of multiple medical plans
Dental
Vision
Time-off benefits
Paid holidays
401(k) with a competitive company match
Company
FirstService Residential
FirstService Residential is a real estate company that provides property management services.
10001+ employees
Funding
Current Stage
Late StageLeadership Team
A
Amy Sanchez
President, Central & North Florida Markets
Katie Halfhill
Director of Business Development
Recent News
Company data provided by crunchbase