Forcepoint · 4 hours ago
Senior Marketing Manager– Government & Enterprise
Delhi, NY
Full-time
Onsite
Senior Level, Lead/Staff
8+ years expForcepoint simplifies security for global businesses and governments. The Senior Marketing Manager will serve as a trusted advisor for Government & Enterprise Sales teams, guiding strategy and execution while developing targeted marketing plans.
Cyber SecuritySaaSSecuritySoftware
Responsibilities
Serve as the trusted marketing advisor for India’s Government & Enterprise Sales teams - guiding strategy, planning, and execution across the region
Deeply understand market dynamics, sales goals, channel priorities, and the financial and pipeline targets for Government and Enterprise accounts
Develop and execute segment-specific marketing plans, including messaging and localized campaigns to target audience/s
Conduct competitive analysis specific to the cybersecurity needs of Government agencies, PSUs, Defence, and large regulated enterprises, strengthening Forcepoint’s market position
Tailor Corporate messaging to address India-specific priority themes: Data protection, internal threat management, cyber resiliency, Public sector digital transformation, Defence & critical infrastructure security, Compliance-driven initiatives
Build programs that align with Government buying cycles, tender/RFP timelines, and strategic Enterprise account initiatives
Collaborate with sales on ABM (Account-Based Marketing) programs for high-priority Government Ministries, PSUs, BFSI majors, and large enterprises
Lead Forcepoint’s presence at Government summits, defence expos, cybersecurity conferences, BFSI forums, and industry associations
Manage executive roundtables, CXO engagements, workshops, and partner-hosted initiatives targeted to Government & Enterprise audiences
Work with distributors and resellers to build and execute high-impact co-marketing programs, ensuring measurable contribution to regional pipeline
Own and manage the India North/East direct marketing and MDF budgets
Manage digital campaigns and thought leadership content tailored for Government and Enterprise stakeholders
Be highly active on regional social media to amplify campaigns, events, PR, and executive visibility
Monitor and manage leads for volume, quality, segment alignment, and conversion to pipeline
Track and report performance of all marketing activities, ensuring data-driven decisions and clear ROI visibility
Qualification
Required
University degree or major in Marketing
8–10 years of B2B technology marketing experience; cybersecurity experience is a plus
Deep understanding of what works in India's Government and Enterprise markets, including buyer behavior, regulatory environment, and procurement patterns
Experience working with global organizations and crossfunctional virtual teams
Strong track record in delivering marketing-driven business outcomes and enabling sales
Hands-on experience managing agencies, event vendors, and multiple stakeholders
Proficiency with modern marketing tools, CRM, and automation platforms
High execution discipline, superior time management, and attention to detail
Excellent written and spoken English
Ability to travel up to 25%
Company
Forcepoint
Forcepoint is a data protection cybersecurity firm that helps businesses in securing users, data, and networks while enabling development.
1001-5000 employees
H1B Sponsorship
Forcepoint has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (3)
2024 (8)
2023 (8)
2022 (12)
2021 (1)
2020 (8)
Funding
Current Stage
Public CompanyTotal Funding
$18MKey Investors
New Enterprise Associates
2023-07-10Acquired
2006-09-25Post Ipo Equity· $18M
2000-03-28IPO
Leadership Team
Ryan Windham
Chief Executive Officer
John Sorensen
SVP, Americas Sales
Recent News
Washington Technology
2026-01-16
2026-01-07
Company data provided by crunchbase