Microsoft · 7 hours ago
Senior Integrated Marketing Manager
Redmond, WA
Full-time
Hybrid
Mid, Senior Level
$106K/yr - $204K/yr
5+ years expMicrosoft is seeking a Senior Integrated Marketing Manager to join the Xbox Marketing team within the global Platform & Subscriptions business. In this role, you will drive end-to-end campaign development from strategy through execution, collaborating with various teams to create integrated marketing campaigns that enhance engagement across the Xbox Platform.
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Responsibilities
Develop global marketing communications strategy and integrated marketing plans that drive key business objectives for Xbox Platform and Subscriptions
Experience in strategy development, while bringing objectivity, “common sense” judgement, and “street smarts.”
Author and manage key campaign documents, including integrated marketing plans and creative briefs
Drive creative development and campaign execution in partnership with product marketing, consumer insights, media, owned channels, regional teams, and external agencies
Manage campaign development and creative production of video, digital, and creator-led advertising for major campaigns, launches, and event-related assets
Shape consumer-facing messaging and identity assets for consistent use across all integrated marketing channels
Guide global content distribution and provide frameworks for worldwide usage
Results-oriented with a proven track record, often delivering under tight deadlines
Partner with Global Product Marketing to align on core business objectives and outcomes
Engage Research & Insights to integrate consumer insights, business intelligence, and campaign measurement into planning and reporting
Coordinate with Global Media to align paid media strategies with broader campaign objectives
Work closely with regional marketing leads to deliver localized execution in priority markets worldwide
Collaborate with cross-functional marketing teams and agency partners to ensure seamless execution across all channels (.com, social, CRM, communications, etc.)
Partner with Retail teams to activate campaigns at points of conversion
Ability to creatively resolve issues, understanding business constraints of resources, budgets, and timelines, while remaining adaptable and flexible
Manage budgets with the ability to handle large scale production budgets across multiple deliverables, priorities, and timelines
Ensure compliance with legal, geopolitical, and ESRB guidelines for creative content approvals and clearances
Skilled at project management, communication (verbal and written), and interpersonal relationship management while working with all levels within the company and with vendors and agency partners
Nimble enough to negotiate with multiple stakeholders, be able to defend work, and know when to accept direction
Organizational agility and stakeholder management and cross-group collaboration skills will be critical to success, with demonstrated ability to execute through an influence model
Qualification
Required
Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 3+ years integrated marketing (e.g., digital, relationship, social media, campaign), event management, marketing strategy, business planning, marketing operations, or related work experience + OR equivalent experience
Preferred
Master's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 2+ years integrated marketing (e.g., digital, relationship, social media, campaign), event management, marketing strategy, business planning, marketing operations, or related experience + OR Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 5+ years integrated marketing (e.g., digital, relationship, social media, campaign), event management, marketing strategy, business planning, marketing operations, or related experience OR equivalent experience
Preference for an analytics background and ability to translate key data points into strategic insights that inform business/comms directions and key outcomes
Preference for previous experience working with or leading an entertainment subscription business
Understanding of the gaming community and competitive landscape
Company
Microsoft
Microsoft is a software corporation that develops, manufactures, licenses, supports, and sells a range of software products and services.
10001+ employees
H1B Sponsorship
Microsoft has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (9192)
2024 (9343)
2023 (7677)
2022 (11403)
2021 (7210)
2020 (7852)
Funding
Current Stage
Public CompanyTotal Funding
$1MKey Investors
Technology Venture Investors
2022-12-09Post Ipo Equity
1986-03-13IPO
1981-09-01Series Unknown· $1M
Leadership Team
Satya Nadella
Chairman and CEO
Vukani Mngxati
Chief Executive Officer - Microsft South Africa
Recent News
2026-01-16
Morningstar.com
2026-01-16
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