Front Row · 22 hours ago
Regional Sales Representative
Detroit, MI
Full-time
Hybrid
Entry, Mid Level
2+ years expFront Row is a company that values innovation and diversity, seeking a Regional Sales Representative to drive sales growth and strengthen customer relationships in distribution and industrial accounts. The role involves executing territory plans, performing category reviews, and providing customer training while maintaining CRM activity in Salesforce/Odoo.
AdvertisingConsultingMarketingProfessional ServicesSales
Responsibilities
Own an assigned territory and execute a territory sales plan to achieve growth goals and defined KPIs
Build and maintain strong relationships with key distribution and industrial accounts; expand footprint through new item placement, assortment improvements, and promotional alignment
Identify and pursue growth opportunities within existing accounts and targeted prospects through structured outreach, on-site visits, and follow-up
Perform category reviews and analysis of current product lines to identify and present marketing and sales opportunities
Meet with customers to present product recommendations, secure new product placement and promotions, and provide solutions to customer needs
Analyze sales results and adjust sales strategies and territory plans to drive sustained portfolio growth
Build collaborative relationships with vendor partners, customers, and internal leadership; align on objectives and communicate results and opportunities
Track and communicate sales activities, customer feedback, and open opportunities to vendor partners and leadership
Identify accounts requiring training; create and communicate action plans and deliver training to improve adoption and results
Provide responsive, best-in-class customer support and serve as a trusted resource for product and portfolio guidance
Monitor competitive pricing, product placement, and regional activity; provide actionable insights to leadership and vendor partners
Capture voice-of-customer insights (objections, product gaps, emerging needs) and share with internal stakeholders to support portfolio and go-to-market improvements
Ensure customer and account information is accurately entered and maintained in Salesforce/Odoo
Maintain timely CRM updates for customer interactions, opportunities, and next steps to support forecasting, visibility, and accountability
Travel to and support industry trade shows including preparation, setup, onsite execution, and follow-up, with a focus on relationship-building and brand awareness
Collaborate closely with the Distribution & Industrial team and the broader Regional Sales organization to support coverage, shared learning, and sales growth
Perform other duties as assigned by the National Field Sales Manager and leadership
Qualification
Required
High school diploma/GED and 2-3 years of experience in sales, marketing, or product representation
Demonstrated ability to meet or exceed individual and company sales goals
Self-starter with the ability to work independently and collaboratively with teams, vendor partners, and leadership
Strong organizational and time management skills with the ability to manage multiple priorities
Strong customer service mindset with analytical and problem-solving capabilities
Proficiency in Microsoft Office and ability to become proficient in Salesforce and other systems/tools
Ability to perform essential job functions with or without reasonable accommodation
Experience calling on distribution, industrial, or strategic account customers in the home improvement/hardware ecosystem (e.g., distributor branches, industrial supply, multi-location accounts)
Experience presenting category reviews, line reviews, and assortment recommendations to customers
Experience with CRM activity tracking and pipeline hygiene
Benefits
Comprehensive Health, Dental, and Vision Plans
401(k) Retirement Plan
Frontloaded Sick & Safe Time and PTO
Health Savings and Flexible Spending Accounts
Employer-Paid STD and LTD
Company
Front Row
Front Row is a leading Omni-Channel marketing agency based in Edina, MN.
51-200 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase