WobbleWorks, Inc. · 7 hours ago
Brand Marketing Manager
United States
Full-time
Remote
Mid, Senior Level
4+ years expWobbleWorks is an innovative company that creates incredible opportunities in unexplored spaces. They are seeking a creative and entrepreneurial Brand Marketing Manager to lead positioning, storytelling, and product launches across their portfolio of brands while managing multiple initiatives in a fast-paced, remote environment.
ElectronicsManufacturingToys
Responsibilities
Develop brand/product positioning and identity, pricing recommendations, pitch materials and strong storytelling assets for sell-in to retail partners
Ensure brand message, voice, and identity are consistent across all marketing materials and platforms (digital, packaging, advertising, pitches)
Collaborate with design to create best-in-class packaging and omnichannel marketing assets for new and continuing products
Develop new product launch plans and partner with the marketing department to create best-in-class marketing assets, promotions and content to drive success
Write marketing copy and support naming of new products
Partner with leadership to develop a 3-year roadmap for future product innovation grounded in consumer and industry insights
Partner with global sales team on retailer-specific needs and requirements. Support sales in new item setup process as needed
Prepare data and insights to help the larger organization understand the competitive landscape and market trends
Support the marketing department in creating more consistency in the way we save and share marketing assets with the larger organization and external partners
Create monthly recap reports highlighting key wins, launches, and progress
Qualification
Required
Bachelor's degree in marketing, communications, business or a related field
At least 4 years of proven experience (2 years with MBA) in product/brand marketing, product development or category management
Experience in the consumer goods sector with an international/global footprint
Ability to interpret data and use analytics to inform strategy
Excellent communication and interpersonal skills, with the ability to collaborate effectively, present ideas clearly and influence senior leadership
Strong storytelling and presentation building skills
Experience writing marketing copy and creative briefs
Ability to work independently, manage multiple tasks, and meet deadlines in a dynamic, remote environment
Detail and deadline oriented
Financial acumen - experience with P&L at the brand or category level
A self-starter with an eagerness to jump in and figure things out
Must be based in ET time zone and be capable of working remotely with a suitable home office setup
Preferred
Background in tech, toys, or arts & crafts is advantageous
Benefits
Medical
Dental
Vision insurance
401k matching program
Paid vacation & sick days
Holiday time off
Employee discounts
Flexible working including location and non-standard work schedule
Company
WobbleWorks, Inc.
Established in 2013, WobbleWorks is a design-driven company that manufactures consumer electronics, including 3D Pens, for the consumer and education markets.
11-50 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase