True North Social · 6 hours ago
Paid Media Buyer / Media Strategist
True North Social is a growing multi-brand agency seeking a Paid Media Buyer who is passionate about performance marketing. The role involves planning, launching, and optimizing paid media campaigns across various platforms to drive measurable results.
AdvertisingDigital MarketingSEOSocial Media MarketingWeb Design
Responsibilities
Plan, launch, and optimize paid media campaigns across Meta (Facebook & Instagram), TikTok, Google, and YouTube
Manage and scale ad accounts with a strong focus on performance (ROAS, CPA, CAC, LTV)
Collaborate with creatives to test ad copy, hooks, and creative angles
Analyze performance data and translate insights into clear optimizations
Build reports and communicate results, learnings, and next steps
Stay current on platform updates, trends, and best practices in paid media
Create/Direct image & video assets for ad creative (with content from clients and/or in-house content team)
Qualification
Required
4+ years of hands-on experience managing paid media campaigns
Proven ability to scale spend profitably
Strong analytical mindset with a love for testing and iteration
Comfortable managing budgets, dashboards, and performance metrics
eCommerce and lead gen experience
Preferred
Agency experience preferred (but not required)
Benefits
Health care reimbursement
Unlimited PTO
401(k)
Remote-friendly / flexible work environment
Company
True North Social
True North Social is a social media marketing and digital marketing agency.
Funding
Current Stage
Early StageRecent News
2023-08-17
Company data provided by crunchbase