CyberRisk Alliance · 4 hours ago
Business Development Representative
CyberRisk Alliance is a company that provides business intelligence to the cybersecurity ecosystem. The Business Development Representative will focus on accelerating revenue growth by expanding adoption of LaunchTech’s services among cybersecurity and enterprise technology companies, engaging with senior executives and managing a sales pipeline.
Business IntelligenceInformation Technology
Responsibilities
Conduct ongoing research to identify and prioritize prospective clients that demonstrate strong market traction, defined go-to-market motion, and sustained growth
Segment accounts based on solution category, funding maturity, public visibility, and communications needs
Identify key decision-makers across executive leadership, marketing, product marketing, and investor-facing roles
Develop and execute targeted, insight-led outbound campaigns across email, phone, LinkedIn, and other relevant channels
Craft messaging that resonates with companies seeking to elevate market presence, influence analyst perception, support fundraising or expansion, and establish category authority
Partner with marketing and leadership to ensure consistency of narrative and positioning
Generate and qualify opportunities through outbound prospecting, inbound leads, events, referrals, and ecosystem relationships
Apply disciplined qualification criteria to assess readiness, scope, budget alignment, and strategic fit with LaunchTech’s communications offerings
Own pipeline hygiene and progression within Salesforce, ensuring accurate activity tracking, forecasting, and reporting
Manage opportunities from first conversation through proposal development and close, coordinating internal stakeholders and ensuring seamless transition to account teams
Build durable relationships with prospective clients, industry influencers, and partners
Represent LaunchTech at cybersecurity and enterprise technology events, briefings, and conferences
Proactively schedule executive meetings and targeted discussions in advance of key industry events
Position LaunchTech’s PR, analyst relations, content, and social media services as integrated, scalable solutions tied to measurable business outcomes
Contribute to proposals, scopes of work, and RFP responses by aligning client objectives to LaunchTech’s differentiated capabilities and proven impact
Track KPIs including meeting quality, opportunity conversion, pipeline velocity, and revenue contribution
Analyze performance data to refine targeting, messaging, and go-to-market approach
Provide regular insights and recommendations to leadership
Continuously gather intelligence on buyer expectations, competitive landscape, pricing sensitivity, and evolving communications needs
Share insights to inform service packaging, positioning, and growth strategy
Other duties as assigned
Qualification
Required
7+ years of experience in business development, sales, or revenue growth roles within PR agencies, B2B SaaS, cybersecurity, or enterprise technology
Demonstrated success selling consultative services or subscription-based offerings to mid-market or enterprise buyers
Strong understanding of PR, media relations, analyst relations, content marketing, and social media as revenue and credibility drivers
Experience engaging senior executives and navigating multi-stakeholder buying processes
Proficiency with Salesforce or similar CRM platforms
Strong written and verbal communication skills
Highly organized, self-directed, and comfortable operating in a performance-driven environment
Preferred
Background in PR or communications agencies serving technology clients
Experience selling into cybersecurity or regulated industries
Established relationships with marketing leaders, founders, or investor-backed leadership teams
Comfort translating abstract value (brand, credibility, influence) into concrete business outcomes
Experience working in fast-growing or acquisitive organizations
Company
CyberRisk Alliance
CyberRisk Alliance is a business intelligence company.
Funding
Current Stage
Growth StageTotal Funding
unknownKey Investors
Growth Catalyst Partners
2018-11-05Private Equity
Leadership Team
Recent News
2026-01-06
EIN Presswire
2026-01-05
Company data provided by crunchbase