Wayside Publishing · 4 hours ago
Senior Account Manager
Wayside Publishing is a progressive developer of world language programs for middle and high schools across the United States. As a Senior Account Manager, you will manage and nurture relationships with key clients, driving strategic growth while acting as a trusted advisor throughout the sales process.
Responsibilities
Develop and implement strategic account plans for key customers within your territory, identifying opportunities for expansion, retention, and long-term partnership
Understand client goals, district initiatives, budgetary constraints, and timelines to offer tailored solutions aligned with customer success
Maintain deep familiarity with district procurement processes, funding cycles, and state-specific adoption requirements
Collaborate with the adoptions team to monitor legislation, market trends, and best practices that impact client decisions and procurement cycles
Build and nurture strategic relationships with clients through regular communication, site visits, and stakeholder meetings
Serve as a trusted advisor, helping clients navigate challenges and ensuring their satisfaction with Wayside Publishing’s products and services
Act as a subject matter expert and mentor to junior Account Managers
Lead by example in customer engagement, opportunity management, and strategic account planning
Share insights, best practices, and lessons learned from the field to help shape team knowledge and approach
Work cross-functionally with Marketing, Product Development, Customer Support, and Adoptions teams to ensure alignment and success for assigned accounts
Facilitate feedback loops and advocate for client needs to influence product offerings and company strategy
Conduct face-to-face meetings with prospective and existing clients. Schedule appointments, perform cold calls, and present Wayside’s world language product offerings in person
Prepare and present detailed proposals that outline solutions, timelines, and pricing
Negotiate terms and handle objections to close sales with mutually beneficial outcomes
Maintain accurate records of client interactions, sales activity, and performance metrics using Salesforce
Generate reports and analyze trends to assess territory growth, client retention, and pipeline health
Represent the voice of the customer internally, ensuring feedback and evolving needs are communicated to product and leadership teams
Advocate for customer success throughout the lifecycle of the account
Identify new business opportunities within both existing and potential accounts to drive revenue growth and market share
Travel approximately 50% of the time, adhering to the company’s travel guidelines
Other Duties as Assigned
Qualification
Required
Bachelor's degree in business, education, or a related field
Minimum 6 years of proven experience as an Account Manager or in a similar client-facing role, preferably in a B2B environment
Strong understanding of the K-12 education market, including adoption cycles, funding mechanisms, and procurement processes
Experience with state-specific adoption cycles, including the ability to collaborate with adoptions and product teams to ensure alignment with state standards
Demonstrated ability to meet or exceed sales goals and revenue targets
Strong leadership and mentoring abilities, with a collaborative, team-first attitude
Strong business acumen and sales process understanding with a results-oriented mindset
Excellent interpersonal, communication, and relationship-building skills, especially with senior-level stakeholders and district decision-makers
Demonstrated ability to manage multiple large accounts while mentoring junior team members
Strategic thinker with strong problem-solving and negotiating skills and the ability to manage complex accounts
Skilled at managing a dynamic schedule, prioritizing tasks, and navigating independently while traveling
Proficiency in CRM systems such as Salesforce and MS Office tools
Valid driver's license and willingness to travel extensively within the assigned territory
Preferred
World Language teaching experience is a plus; proficiency in Spanish, French, German, or Italian is a strong plus but not required
Experience in the educational K-12 industry is preferred, but not required
Passion for education and a commitment to making a positive impact in the world language learning community
Passion for supporting educators and fostering world language learning
Professional, adaptable, and collaborative, with a passion for supporting educators and helping schools achieve their instructional goals
Commitment to lifelong learning and professional growth within a purpose-driven company
Eagerness to learn and adopt new technologies, products, and tools to support business growth
Proven ability to collaborate cross-functionally with marketing, customer service, product, and operations teams to align on shared goals
Positive, adaptable, and committed to contributing to a collaborative and mission-driven company culture
Ability to address challenges, manage multiple tasks, and deliver solutions efficiently
Benefits
Health insurance with options for dental, vision, life insurance, and more.
Retirement savings plan with employer contribution.
Employer-paid STD and LTD policies.
Paid holidays.
Work/life balance as a company value.
Company
Wayside Publishing
Wayside Publishing is Empowering the next generation of global citizens through transformative learning programs.
Funding
Current Stage
Growth StageRecent News
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