Vitakraft Sun Seed, Inc. · 22 hours ago
Ecommerce Marketing Manager
Vitakraft Sun Seed, Inc. is a reputable company that has been producing premium pet products for over 180 years. They are seeking an Ecommerce Marketing Manager responsible for driving profitable ecommerce growth by managing customer relationships and sales performance across various ecommerce channels.
Responsibilities
Own sales performance and P&L across ecommerce channels including Amazon, Chewy, Walmart.com, Petco.com, Petsmart.com, distributors, and marketplaces
Serve as the primary point of contact for ecommerce customers, leading line reviews, assortment planning, pricing, promotions, and joint business planning
Develop sales forecasts, seasonal plans, and monthly projections
Identify growth opportunities through assortment optimization, promotional strategy, and channel expansion
Partner with field sales teams to support a cohesive omni-channel strategy
Execute ecommerce strategy aligned with overall company and sales objectives
Collaborate with Marketing to align media, content, and brand initiatives with customer and sales goals
Oversee day-to-day execution across ecommerce platforms, including agency management for Amazon Vendor and Seller Central
Partner with Supply Chain to ensure inventory supports sales plans and growth objectives
Ensure digital shelf excellence, including content accuracy, pricing, promotions, and product availability
Drive PDP content AMZ: execute content projects (A+ Premium, Brand Story, product pictures)
Media: execute and optimize AMZ media campaigns (AMS)
Oversee internal and external troubleshooting (e. g. ordering and catalogue issues)
Track and analyze ecommerce KPIs including revenue, margins, conversion, ROI, and inventory health
Use data and insights to inform decisions, customer discussions, and internal planning
Provide financial rationale for promotional activity and digital investments
Qualification
Required
Bachelor's degree required
3–5+ years of ecommerce experience with demonstrated account management and sales ownership
Experience managing major ecommerce platforms such as Amazon, Chewy, or similar customers
Strong financial and analytical skills with forecasting and P&L management experience
Customer-centric, results-driven mindset with strong communication skills
Ability to manage multiple priorities in a fast-paced environment
Proficiency in Microsoft Excel
A strong understanding of and experience in working with Amazon Vendor/Seller Central
Preferred
CPG experience
Experience with ecommerce platforms, Amazon Advertising, digital shelf tools, and PIM systems (Salsify a plus)
Benefits
Fully remote role with national reach
Opportunity to shape and grow a high-impact ecommerce channel
Broad ownership and visibility across Sales, Marketing, and Operations
Collaborative, entrepreneurial culture within a trusted, growing brand portfolio
Company
Vitakraft Sun Seed, Inc.
Vitakraft Sun Seed is home to a family of brands producing premium pet food, treats, bedding, and supplements for small animals, birds, and other animal companions.
Funding
Current Stage
Growth StageRecent News
2025-03-27
2023-07-25
Company data provided by crunchbase