HUB International · 4 hours ago
Field Marketing Specialist
Greater Boston
Full-time
Hybrid
Mid Level
$70K/yr - $84K/yr
4+ years expHUB International is a global insurance and employee benefits broker focused on protecting and supporting the aspirations of individuals and businesses. The Field Marketing Specialist will develop and execute lead generation and pipeline acceleration marketing programs while maintaining brand awareness and supporting revenue growth.
Financial ServicesInsuranceInsurTechRisk Management
Responsibilities
Coordinate with manager on executing marketing initiatives in assigned region marketing plans
Support managing strategy logistics in marketing events (virtually & in-person) in assigned regions including event schedules, promotion, follow-up campaign and tracking performance to drive growth
Manage logistics in lead generation campaigns (trade shows, sponsorships and speaking engagements, etc.) in assigned regions from start to finish including research (testing and optimizing), booking/contacts, coordinating day-of logistics with local offices, follow-up campaign and tracking performance to drive growth
Manage advertising campaigns (digital and print) in assigned regions including research (testing and optimizing), booking/contacts, content creation, working with the design team and tracking performance to drive growth
Support lead nurture and lead re-engagement programs and work with sales on opportunities with a lead qualification process
Keep a pulse on new and creative opportunities to drive lead generation in assigned territories
Provide support for all other members of the field marketing team and their duties as needed
Provide proactive consultative services to the team (internal & external) that are within project scope to drive towards a marketing center of excellence and shared goals
Qualification
Required
Bachelor's degree in Marketing, Communications, or related area
Minimum of 4+ years of experience in a corporate or agency environment with involvement in executing marketing strategies
Solid understanding of demand generation program creation, execution, measurement, analysis and reporting
Strong understanding and demonstrated proficiency on leveraging CRM and marketing automation tools (Microsoft CRM preferred)
Highly organized with the ability to juggle competing demands, priorities, and resources
Self-motivated “go-getter”, strong-willed, with a positive attitude who thrives in a fast-paced environment and can react to changing priorities
Strong attention to detail and keen focus on quality
Company
HUB International
HUB International is an insurance brokerage company that offers employee benefits, business, and personal insurance products and services.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
$8.5BKey Investors
Leonard Green & PartnersAltas Partners
2025-05-12Private Equity· $1.6B
2023-09-15Private Equity
2023-06-22Debt Financing· $6.9B
Leadership Team
Marc Cohen
Chairman of the Board and CEO
Joseph C. Hyde
Chief Financial Officer
Recent News
Calgary Herald
2026-01-11
Company data provided by crunchbase