Cella · 3 hours ago
HCP CRM CAMPAIGN OPERATIONS PROJECT MANAGER
Cella is a company seeking an HCP CRM Campaign Operations Project Manager to lead the management and optimization of Healthcare Professional marketing programs. The role involves overseeing brand CRM engagements, ensuring data-driven and compliant communications, and driving innovation in digital health marketing.
Content MarketingDigital MarketingInformation Technology
Responsibilities
Manage day-to-day oversight of medium-to-high complexity brand CRM engagements
Develop and maintain project plans, timelines, proofing checklists, and status reports
Maintain 'minute-by-minute' knowledge of all work in progress to identify risks and mitigate issues
Document change requests and communicate timeline implications to all stakeholders
Review campaign performance and identify optimization opportunities to meet brand goals
Monitor engagement levels and proactively recommend strategies to increase performance
Conduct quarterly campaign audits and review Service Level Agreements (SLAs) with leadership
Prepare quarterly business reviews for brand and omnichannel leaders
Partner with cross-functional and agency teams to capture requirements, gain approvals, and verify data elements
Seek standardization, automation, and process improvements to deliver 'faster, better, cheaper' results year-over-year
Identify root causes of issues with external partners and recommend corrective actions
Participate in the planning process with brands to track campaign activity and manage resources
Qualification
Required
Proven experience in CRM/Email; background in the pharmaceutical industry (including familiarity with Med/Reg processes and systems like Veeva Promomats) is highly preferred
Strong communication and presentation skills to manage stakeholder expectations effectively
Experience pulling and driving strategic insights from campaign performance data
Proficiency in SmartSheet or Asana
Education: Bachelor's Degree in Business, Marketing, or equivalent experience
3-5 years in Database Marketing, CRM, Email, or 1:1 Marketing
Minimum 3 years of hands-on experience in client service or account management
Excellent knowledge of Microsoft Office (Word, Excel, PowerPoint, Outlook)
Analytical ability to identify program issues and optimization trends
Ability to lead multiple projects simultaneously in a fast-paced environment
Enthusiastic, solution-oriented attitude toward new challenges
Interpersonal skills to align with diverse team members
Preferred
Prior experience working within a marketing or interactive agency is a plus
Benefits
Medical
Prescription
Dental
Vision
AD&D
Life insurance offerings
Short-term disability
401K plan
Company
Cella
Cella is a leading Creative Staffing And Consulting Agency.
Funding
Current Stage
Growth StageTotal Funding
unknown2021-09-30Acquired
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