Senior Ad Sales Manager - Programmatic jobs in United States
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Samsung Ads · 2 months ago

Senior Ad Sales Manager - Programmatic

positionOne Pennsylvania Plaza, 26th Floor, New York, NY, USA
timeFull-time
remoteHybrid
senioritySenior Level
money$140K/yr - $180K/yr
date5+ years exp

Samsung Electronics America is a global leader in Technology, and they are seeking a Senior Ad Sales Manager - Programmatic to build and grow relationships with top marketers and their agencies. The role involves developing advertising strategies, optimizing growth for the Smart TV platform, and leveraging first-party TV data to enhance audience targeting and programmatic sales.

Marketing & Advertising

Responsibilities

Develop high-level relationships with your customers and serve as a trusted consultant to optimize their advertising growth
Create mid-term and long-term agency plan to grow the advertising business both on programmatically and direct for our Smart TV platform business
Work with agencies and brands to integrate the Smart TV platform into their media mix
Be the voice of the customer and communicate market trends and industry shifts, including implications to our products teams
Act as an internal champion for proposed Smart TV advertising strategy across other key Samsung stakeholders
Understand Samsung’s TV Data, products and measurement tools to help build relevant advertising solutions for our advertisers
Understand and learn about the CTV/OTT industry and competitive environment including knowledge of competitive product offerings

Qualification

Programmatic media advertisingAudience targeting expertiseCross-device targetingDSPSSP expertiseNew business developmentRelationship managementNegotiation skillsCommunication skills

Required

Bachelor's degree with up to 8+ years of overall experience and extensive experience in new business development for traditional TV as well as programmatic media advertising, including CTV, OLV and data activation (minimum 5-7 years)
A solid understanding of advertising industry's issues and interest to advancing Smart TV's forward-looking strategies within the marketplace
Strong track record of high-level negotiation with established relationships within the advertising industry
Successful internal and external relationship management
Ability to interact with agencies, advertisers, and our DSP partners and experience presenting virtually and in-person (willingness to travel)
Experience working in both entrepreneurial and established corporate cultures
Demonstrated ability to consistently drive deals to closure in a new business environment while retaining and growing revenue from existing partners
Excellent written and verbal communication skills, strong attention to detail, and good follow-through

Company

Samsung Ads

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Samsung Ads helps consumers discover relevant content and brands across Smart TVs, mobile, and desktop.
dateFounded in 2015
location
New York, New York, USA
people-size501-1000 employees
web-link
http://www.samsungads.com

Funding

Current Stage
Late Stage

Leadership Team

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Kimberly Lauterbach
Head Of Business Operations
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Company data provided by crunchbase