Director of Paid Media jobs in United States
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Okta · 4 hours ago

Director of Paid Media

Okta is The World’s Identity Company, providing secure access and authentication solutions. They are seeking an innovative Director of Paid Media to lead their Global Paid Media team, focusing on executing complex programs that drive significant pipeline growth for both Auth0 and Okta.

CRMEnterprise SoftwareIdentity ManagementIT InfrastructureManagement Information SystemsSoftwareWeb Development
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H1B Sponsor Likelynote

Responsibilities

Global Leadership: Lead and mentor a high-performing global team of paid media leaders, fostering a culture of innovation, accountability, and continuous learning
Full-Funnel Strategy: Design and execute sophisticated, multi-channel paid media roadmaps (Search, Social, Programmatic, ABM) that drive measurable pipeline for the Auth0 and Okta brands
Stakeholder Orchestration: Act as a key partner to Sales, Product, and Finance, effectively communicating the impact of paid media on the broader business objectives
AI & Innovation: Lead the charge in integrating AI-driven tools and methodologies into our media buying, creative optimization, and reporting workflows
Operational Excellence: Build and refine scalable processes and frameworks to ensure global consistency while allowing for regional nuances and agility
Budget & Vendor Management: Oversee a significant global budget, maximizing ROI and leading strategic relationships with external agencies and platforms
Technical Integration: Work closely with Marketing Ops and Analytics to ensure seamless tracking, attribution, and data integrity across the digital ecosystem

Qualification

Paid Digital MarketingB2B SaaS ExpertiseDigital Media StrategyAI IntegrationAnalytical SkillsStakeholder ManagementResourcefulnessCommunication SkillsContinuous Learner

Required

10+ years in Paid Digital Marketing with at least 8+ years of people management experience
Experience managing global, distributed teams is a significant plus
A proven track record in the B2B SaaS space, understanding the complexities of long sales cycles and high-intent lead generation
Deep technical knowledge of the paid media landscape, including advanced bid management, audience architecture, and attribution modeling
A 'builder' mindset with the ability to navigate ambiguity, solve complex problems, and push through obstacles to deliver results
Exceptional ability to translate complex digital strategies into compelling narratives for a wide variety of roles across the organization
A data-obsessed approach to decision-making, with experience in Looker, Tableau, Adobe Analytics, and advanced CRM workflows & integrations
A natural curiosity for what's next—whether it's the latest AI breakthrough or shifts in privacy regulations—and a passion for applying that knowledge

Benefits

Health, dental and vision insurance
401(k)
Flexible spending account
Paid leave (including PTO and parental leave)
Equity (where applicable)
Bonus
RRSP with a match
Healthcare spending
Telemedicine

Company

Okta is a management platform that secures critical resources from cloud to ground for workforce and customers.

H1B Sponsorship

Okta has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (117)
2024 (133)
2023 (108)
2022 (201)
2021 (142)
2020 (120)

Funding

Current Stage
Public Company
Total Funding
$1.23B
Key Investors
Sequoia CapitalAndreessen Horowitz
2020-06-08Post Ipo Equity· $1B
2017-04-06IPO
2017-03-30Secondary Market

Leadership Team

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Todd McKinnon
CEO & Co-Founder
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Frederic Kerrest
Vice-Chairman & Co-Founder
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Company data provided by crunchbase