GO Media · 14 hours ago
Social Media Manager
Raleigh, NC
Full-time
Hybrid
Entry, Mid Level
2+ years expGO Media is a boutique marketing agency serving a diverse client portfolio. They are seeking a dynamic, detail-oriented Social Media Manager to lead social media operations across various clients, focusing on content strategy, community management, and analytics to drive brand growth.
Marketing & Advertising
Responsibilities
Lead content ideation and production across Instagram, Facebook, TikTok, LinkedIn, and emerging platforms such as Reddit
Write engaging, brand-aligned captions; source or create visuals (in collaboration with designers, photographers, or on-location as needed)
Ensure content adheres to brand guidelines, industry compliance, and platform best practices
Build and manage monthly content calendars for each client, balancing planned campaigns, promotional priorities, and reactive content
Schedule posts via a social media management platform (e.g., Later, Sprout Social, Hootsuite, or similar)
Monitor comments, DMs, and mentions daily; respond or escalate per client protocols
Engage with followers, influencers, and relevant accounts to grow each brand's online presence
Track performance KPIs and prepare monthly performance reports with insights and improvement recommendations
Conduct A/B testing and performance analysis to optimize content and posting strategies
Participate in monthly client calls to present social insights and align on upcoming initiatives
Collaborate cross-functionally with creative, paid media, and SEO teams to integrate social into multi-channel campaigns
Stay on top of platform updates, content trends, and competitive activity
Proactively pitch timely content ideas and platform experiments to keep clients ahead of the curve
Travel occasionally for on-site shoots, events, or client content days
Capture video/photo content using iPhone or DSLR with an eye for storytelling and aesthetic detail
Qualification
Required
2-4 years of experience in social media marketing (agency or multi-brand portfolio experience a plus)
Proven ability to manage multiple brand voices and content calendars simultaneously
Strong writing skills with a flair for caption writing, brand tone, and storytelling
Proficiency in social media platforms and scheduling tools (e.g., Meta Business Suite, Later, Sprout)
Experience with basic analytics (Instagram Insights, Meta Ads Manager, TikTok Analytics)
Basic graphic design skills (Canva or Adobe Suite) and mobile video editing experience a plus
Photography/video content capture experience
Highly organized, responsive, and deadline-driven
Willingness to travel occasionally (1-2x/month) for content shoots or client events
Benefits
Join a smart, fast-moving team obsessed with driving client success
Work on a variety of exciting brands with opportunities to grow your portfolio and skill set
Be part of a company that values creativity, accountability, and innovation
Company
GO Media
To build your brand you must create experiences, get reactions, and start conversations. That’s what GO Media does best.
11-50 employees
Funding
Current Stage
Early StageLeadership Team
Jonathan Hoy
Chief Financial Officer
Company data provided by crunchbase