Hachette Book Group · 15 hours ago
Marketing Manager, Basic Books Group
New York, New York
Full-time
Onsite
Mid Level
$63K/yr - $75K/yr
3+ years expBasic Books Group, a division of Hachette Book Group, is seeking a Marketing Manager to join its New York–based team. This role involves creating and executing marketing campaigns for nonfiction titles and leading social media strategy across multiple platforms.
BooksEBooksEducationMarketingPrintingPublishing
Responsibilities
Works closely with the Assistant Marketing Director, utilizing research and analytics to create, communicate, and implement marketing campaigns
Leads and manages social media strategy and execution across six imprints
Owns the social media calendar, including planning, scheduling, copywriting, and asset coordination
Plans and executes strategic, creative marketing campaigns for approximately 10–12 titles per season across six nonfiction imprints
Analyzes performance metrics and adapts marketing & social media strategies based on engagement, sales data, and emerging trends
Creates author meeting agendas; takes and shares minutes
Works with key stakeholders (author, agent, editorial, and publicity) during the planning phase to ensure cohesive, strategic, and creative marketing efforts
Assists in designing creative assets, including social graphics, Amazon A+, flyers, etc
Supports direct-to-consumer initiatives, including newsletters, digital partnerships, and promotional content across channels
Supervises graphic design intern
Qualification
Required
Minimum of 3 - 5 years' experience in book publishing, ideally within a marketing or digital communication role
Proven experience managing social media accounts and creating platform-specific content across Instagram, TikTok, X, Facebook, and other emerging platforms
Proficiency in Microsoft Office
Strong verbal and written communication skills
Experience presenting in front of groups, including internal meetings and with outside clients
Demonstrated ability to deliver timely, accurate, and high-quality work in a deadline-driven and results-oriented environment
Excellent organizational skills, with the ability to multitask, manage shifting priorities, and meet overlapping deadlines with follow-through and attention to detail
Preferred
Proficiency with Canva is a plus
Proficiency with WordPress is a plus
Proficiency with Klaviyo or other email clients is a plus
Benefits
Medical
Dental
Vision
Basic and supplemental life
Short-term and long-term disability
Accidental death and dismemberment
Critical illness
Hospital indemnity
Long-term care
Health and dependent care FSA
Commuter benefit plan
Employee assistance program
Tuition reimbursement
Travel assistance
401(k)
Discretionary bonus program
PTO (15 vacation days, 3 personal days, 10 holidays and generous sick leave)
Group discounts on auto and home insurance and legal services
Company
Hachette Book Group
Hachette Book Group is a US trade publisher.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Adam Fisher
Book Author
Carolyn Pittis
Director, Enterprise Transformation
Recent News
2025-12-22
2025-10-15
2025-10-09
Company data provided by crunchbase