Paid Media Analytics - Tableau dashboards, Adobe Analytics and marketing metrics jobs in United States
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Smart IT Frame LLC · 9 hours ago

Paid Media Analytics - Tableau dashboards, Adobe Analytics and marketing metrics

positionNew York, NY
timeContract
remoteHybrid
senioritySenior Level
date5+ years exp

Smart IT Frame LLC connects top talent with leading organizations across the USA. They are seeking a Paid Media Analytics professional to dive deep into web analytics and user journey analysis to understand customer behavior and optimize conversion paths.

Business DevelopmentConsultingInformation TechnologyRecruiting
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H1B Sponsor Likelynote

Responsibilities

Dive deep into web analytics and user journey analysis to understand customer behavior and optimize conversion paths
Map user journeys, analyze engagement metrics (bounce rate, time on site, scroll depth), and pinpoint opportunities for site and campaign improvement

Qualification

Adobe AnalyticsSQLTableauMarketing analytics platformsUser journey mappingConversion optimizationMarketing metricsPaid Media - FacebookPaid Media - InstagramPaid Media - LinkedInPaid Media - Twitter

Required

5+ years' experience with Adobe Analytics (workspace analysis, segments, calculated metrics, API integrations), SQL for data extraction and analysis, and dashboard creation using Tableau or similar visualization tools
Familiarity with marketing analytics platforms such as ThoughtSpot, web debugging tools, and data engineering concepts (ETL, data quality management)
Demonstrated ability to analyze digital marketing campaigns across paid social, programmatic, search, display, and email channels
Skilled in user journey mapping, conversion optimization, and website A/B testing
Proficient with key marketing metrics (CTR, CPL, CPC, CPM, ROAS, engagement, bounce rate, time on site) and marketing technology stacks (tag management, attribution tools, CDPs)
Expert at translating complex data into clear, actionable insights for executive audiences
Mandatory Skills: Paid Media - Facebook, Paid Media - Instagram, Paid Media - LinkedIN, Paid Media - Twitter

Company

Smart IT Frame LLC

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Smart IT Frame is a leading NMSDC-certified staffing partner, founded in 2012 and headquartered in Somerset, New Jersey.
dateFounded in 2012
location
Somerset, New Jersey, USA
people-size501-1000 employees
web-link
https://www.smartitframe.com

H1B Sponsorship

Smart IT Frame LLC has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (11)
2024 (9)
2023 (11)
2022 (8)
2021 (9)
2020 (9)

Funding

Current Stage
Late Stage

Leadership Team

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Murali Kulala
Chief Executive Officer
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