Savage Ventures · 15 hours ago
Email & SMS Marketing Manager
Savage Ventures is seeking an Email & SMS Marketing Manager to own and scale marketing efforts across multiple in-house brands. This role involves building and deploying high-performing campaigns and lifecycle automations to drive revenue and enhance customer experience.
Internet
Responsibilities
Audit, optimize, and evolve the existing email marketing programs, including core lifecycle flows
Help design, deploy, and scale an SMS program from the ground up, implementing industry best practices
Improve and streamline email design systems to ensure consistency, performance, and brand alignment, optimizing creative
Plan and execute email + SMS campaigns across brands, managing the full process from calendar planning through build, QA, segmentation, and send
Build and optimize lifecycle automations such as welcome, abandoned cart, post-purchase, winback, VIP, and more
Develop audience segmentation and personalization strategies based on customer behavior, purchase history, and brand voice
Run A/B and multivariate tests, reporting on key performance metrics including revenue, conversion, engagement, churn, and unsubscribes
Maintain strong deliverability and compliance standards, including opt-in/opt-out management, list hygiene, and adherence to regulations such as TCPA and relevant state privacy laws (e.g., California)
Partner with in-house Tech and Legal/Compliance teams to ensure all messaging programs meet regulatory requirements
Collaborate cross-functionally with Creative, Ecommerce, and Analytics teams to continuously improve performance and customer experience
Qualification
Required
3+ years of hands-on experience in email and SMS marketing
Proven experience managing campaigns and automations in ESP/SMS platforms (e.g., Klaviyo, Active Campaign, Attentive, Postscript etc.)
Strong understanding of lifecycle marketing, segmentation, testing, and performance reporting
Excellent project management skills and ability to manage multiple brands with distinct voices and priorities
Knowledge of deliverability, compliance, and customer-first messaging best practices
Company
Savage Ventures
Savage Ventures is an investment firm that invests in and acquires companies.
Funding
Current Stage
Growth StageRecent News
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