CDW · 14 hours ago
Lenovo Business Marketing Manager
CDW is a leading multi-brand provider of information technology solutions, and they are seeking a Lenovo Business Marketing Manager to drive the development of the Lenovo Client Marketing strategy. The role involves managing relationships with partners, developing marketing strategies, and executing campaigns to enhance customer engagement and sales enablement.
AnalyticsArtificial Intelligence (AI)Cyber SecurityGraphic DesignHardwareInformation TechnologySoftware
Responsibilities
Engage regularly with assigned partner(s) to maintain an open channel of communication at all times to ensure that all CDW and partner stakeholders are kept up to date on any and all issues, initiatives, projects, meetings, or conferences
Collaborate and manage relationships with Lenovo Marketing Manager, Partner Investments, Partner Finance, Product & Partner Management teams to jointly develop the partnership by creating the 'better together story.'
Develop and own marketing strategy for a $3+ million budget. Lead strategic and meaningful investments that drive demand for Lenovo Client Solutions. Craft and implement co-marketing and co-selling campaigns that drive awareness and demand for Lenovo Client Solutions
Develop internal and external communications to sales, customers, and partners through digital flyer creation and customized email templates
Create dashboard in collaboration with Partner Analytics to track post event ROI performance
Quarterly management of Lenovo Client Marketing Development Funds (MDF) including: sales enablement and customer event management, internal funding processes and Lenovo claim requirements
Execute against plan and activities by providing the proper content and resources to maximize CDW Account Manager and Customer engagement
Maximize overall Partner Controllable Margin (PCM)
Drive proper delivery and execution against Marketing Plans and Business Reviews, by taking Lenovo and CDW initiatives and rebranding them into a cohesive message
Streamline sales delivery & events planning execution for CDW events to ensure proper delivery aligned with partnership goals
Support brand managers in sales campaigns and deliverables
Manage inventory and creation of promotional items that meet branding guidelines
Vendor and budget management
Qualification
Required
Bachelor's degree and 5 years sales/marketing/project management experience, OR
9 years' experience in sales/marketing/project management, OR
4 years CDW PPM experience and 5 years' experience in sales/marketing/project management
Excellent verbal and written communication skills with the ability to effectively interact with all stakeholders
Proven ability to effectively and strategically engage with executive leadership
Demonstrated ability to build and maintain strong business relationships
Proficient in Microsoft Office applications
Proficient in Canva or Adobe Creative Cloud
Expert financial and business acumen
Exceptional strategic agility and analytical skills
Excellent presentation skills
Proven track record of driving results
Preferred
Previous experience in the technology industry
Lenovo Marketing experience
Event and vendor management experience
Co-op and MDF budget management experience
Benefits
Annual bonus target of 10% subject to terms and conditions of plan
Benefits overview: <https://cdw.benefit-info.com/>
Company
CDW
At CDW, we know how to make technology work so people can do great things.
H1B Sponsorship
CDW has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (59)
2024 (49)
2023 (37)
2022 (86)
2021 (44)
2020 (19)
Funding
Current Stage
Public CompanyTotal Funding
$58.74M2015-08-01Post Ipo Equity· $58.74M
2013-06-27IPO
2008-07-31Series Unknown
Recent News
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