TKO · 4 hours ago
Director, Partnership Marketing - PBR
TX-Fort Worth (PBR)
Full-time
Onsite
Director/Executive
10+ years expTKO is a premium sports and entertainment company seeking a Director of Partnership Marketing to join their Global Partnerships team. This role will oversee the management of brand partnerships, driving measurable partner and business outcomes while collaborating with internal stakeholders to ensure seamless partner activation.
Media and EntertainmentSports
Responsibilities
Lead the end-to-end management of commercial partnerships for PBR, delivering against partner brand and business objectives
Drive strategic planning for all assigned partners by identifying growth opportunities aligned with PBR and TKO business goals
Collaborate closely with internal stakeholders including Marketing, Events, Media, PR, Brand, Legal, and Community Relations, serving as a cross-functional project lead to ensure seamless partner activation
Act as the on-site partnership marketing lead at PBR events, overseeing experiential integrations and partner activations
Build and maintain strong relationships with brand partners, including client hosting and relationship development at PBR events
Support revenue growth by contributing to renewals, upsells, and cross-sell opportunities across PBR and the broader TKO enterprise
Support the VP & Senior Director in developing a high-performing, consultative, insight-driven partnerships marketing team
Champion a culture of innovation, proactive partner management, and strategic thinking within the Partnerships Marketing organization
Manage and mentor a high-performing team of strategists and cross-functional contributors, fostering collaboration and professional growth
Qualification
Required
10+ years of experience in partnership marketing, marketing strategy, consulting, commercial operations, or related fields, preferably within sports, entertainment, or media
Proven ability to lead cross-functional initiatives and manage complex partnership programs
Strong understanding of brand partnerships, sponsorship marketing, and client service models
Commercial mindset with experience supporting renewals, negotiations, and revenue-generating partnership strategies
Excellent communication, presentation, and stakeholder management skills
Experience managing or mentoring team members in a fast-paced environment
Bachelor's degree in Business, Marketing, Economics, or a related field required; MBA or equivalent experience a plus
Company
TKO
TKO Group Holdings, Inc. (NYSE: TKO) is a premium sports and entertainment company.
1001-5000 employees
Funding
Current Stage
Public CompanyTotal Funding
$1.08B2024-03-04Post Ipo Secondary· $411.95M
2023-11-09Post Ipo Secondary· $670.32M
2023-09-12IPO
Leadership Team
Sana Shuaib
Senior Vice President, Partnership Marketing & Digital, TKO Global Partnerships
Recent News
2026-01-16
DBusiness Magazine
2025-12-24
2025-12-11
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